How to Choose the Right Online Communications Platforms for A Small Nonprofit

How to Choose the Right Online Communications Platforms for A Small Nonprofit

Julia Claire CampbellMarketing, Nonprofits, Social Media

One of the most frequent problems I see recurring in small nonprofits is this: With all the online tools out there – websites, blogs, email software, social media sites, review sites – how can a small nonprofit know which ones to prioritize? Where should my nonprofit be online? The online digital space can be very overwhelming – trust me, I know! …

Online Awareness Campaigns for Your Nonprofit – What Works and How to Do It!

Online Awareness Campaigns for Your Nonprofit – What Works and How to Do It!

Julia Claire CampbellMarketing, Nonprofits, Social Media, Strategy

To cut through the clutter and get your message heard on digital channels, especially social media, can seem like a Herculean feat. For nonprofits that have little to no marketing staff, how can they build their online communities, grow engagement, and strengthen connections with supporters through a dynamic online awareness campaign? In this presentation, given to a fantastic group of …

How to Get Supporters to Raise Money for Your Nonprofit on Facebook - Part 1

How to Get People to Raise Money for Your Nonprofit Using Facebook

Julia Claire CampbellFacebook, Fundraising, Infographics, Nonprofits, Online Fundraising, Social Media

In last week’s post, 3 Facebook Features Designed to Help You Fundraise, I highlighted just three of the Facebook features that are making social media fundraising a little bit easier for your nonprofit. These features are: 1)  Donations option in personal status updates, 2) Fundraisers on Facebook, 3) The Donate button for your nonprofit Facebook Page. To read more, be sure …

10 Tech Innovations That Will Revolutionize the Sector

10 Tech Innovations That Will Revolutionize the Sector

Julia Claire Campbell#npGameChangers, Nonprofits, Speaking, Virtual Reality

The nonprofit technology landscape moves so quickly, it’s hard to keep up. Technology in the nonprofit space means more than simply posting on Facebook or getting set up with the best CRM. When used wisely and strategically, nonprofit technology can often mean better and more efficient ways to raise money, to build relationships with your community and to accomplish your …

3 Facebook Features Designed to Help You Fundraise

3 Facebook Features Designed to Help You Fundraise

Julia Claire CampbellFacebook, Fundraising, Nonprofits, Online Fundraising, Social Media

Social media fundraising is getting easier, thanks to some great new Facebook features designed specifically to make it easier for nonprofits to raise money on the social network. I will highlight three of these features in this post, and in my next post I will detail step-by-step the ways in which you can get your community excited about raising money for …

Get me to feel!

To Get Me from Passive to Active – Make Me Feel Something!

Julia Claire CampbellContent Creation, Fundraising, Marketing, Nonprofits, Social Media, Storytelling, Strategy

There is a misguided argument that I have heard recently from nonprofits, as they prepare their fundraising appeals or their online marketing campaigns: There is no way we can pull the heartstrings like this when telling stories.    Or: Oh no – we can’t use such strong language. We can’t make our supporters angry! So, I ask – you don’t want …

5 Summer Fundraising Ideas for Every Nonprofit

5 Summer Fundraising Ideas for Every Nonprofit

Julia Claire CampbellEvents, Fundraising, Nonprofits

Guest post by Sara Lowe Picnics, pool parties, soccer games, BBQs – the possibilities are endless for you to be able to soak up the warm weather. And what a great idea for your nonprofit to take advantage of the warm months and to come up with some fun and creative fundraising ideas that your donors will love. 1. Hold A Yard Sale …

The Big Difference Between Marketing and Fundraising and Why It’s Important

The Big Difference Between Marketing and Fundraising and Why It’s Important

Julia Claire CampbellFundraising, Marketing, Nonprofits

In my years as a full-time nonprofit employee, I was often a one-woman Marketing, Communications, Development, Outreach, Kitchen Sink department. In one position, I was all of those things plus the Volunteer Recruiter and Coordinator! Not surprisingly (as I am sure this has happened to many of you or may be happening right now) I became burned out and disillusioned …

4 Nonprofit Tech Tips to Boost Online Donor Engagement Rates

4 Nonprofit Tech Tips to Boost Online Donor Engagement Rates

Julia Claire CampbellFundraising, Nonprofits, Online Fundraising

Guest post by Wauker Matthews Even though people are increasingly turning to the Internet to search for and to obtain information about causes they care about, keeping online donors engaged long-term is an ongoing struggle for many nonprofits. In this article, we will outline 4 simple tips to help you boost your online donor engagement rates: Make the donation process …