5 Steps to Build Your Killer Nonprofit Instagram Strategy

5 Steps to a Killer Nonprofit Instagram Strategy

Julia Claire Campbell Instagram, Marketing, Nonprofits, Visual Marketing 1 Comment

Why should you consider building your nonprofit Instagram strategy? Instagram is growing rapidly, with one-third of online adults reporting that they use Instagram! They have nearly 1 billion monthly active users. Instagram images get an average of 23% more engagement than their Facebook counterparts. Brands see engagement rates 10x higher on Instagram than they do on Facebook. With hundreds of …

Nonprofit events tips and tools

Taking Your Nonprofit Events from Snooze-Fest to Buzz-Worthy – Tips & Tools

Julia Claire Campbell Events, Marketing, Nonprofits, Social Media, Visual Marketing Leave a Comment

Welcome to the second episode of Nonprofit Social Media Nerds, where we discuss and demo social media tools, tech, tips, and tricks. (Most) Fridays at noon we will come to you live and discuss a topic designed to help you use your limited time and resources for social media more effectively and efficiently. We are working on the full schedule …

HOW TO CREATE SOCIAL MEDIA VIDEO ON A SHOESTRING BUDGET: TIPS & TOOLS

How to Create Social Media Video on a Shoestring Budget – Tips & Tools

Julia Claire Campbell Marketing, Nonprofits, Social Media, Video, Visual Marketing 1 Comment

Welcome to the first episode of Nonprofit Social Media Nerds, where we discuss and demo social media tools, tech, tips, and tricks. (Most) Fridays at noon we will come to you live and discuss a topic designed to help you use your limited time and resources for social media more effectively and efficiently. We are working on the full schedule …

Nonprofit Storytelling How to Tell Stories That Take Supporters from Passive to Passionate

Nonprofit Storytelling That Takes Supporters from Passive to Passionate [WEBINAR]

Julia Claire Campbell Marketing, Nonprofits, Social Media, Storytelling, Visual Marketing Leave a Comment

Today at 1 PM ET I gave a free webinar with Network for Good, all about how to get people from passive to passionate, using nonprofit storytelling. Storytelling is a buzzword. It may seem like something that is “nice to do” in your marketing and fundraising work – but effective storytelling actually creates results for your nonprofit. In this webinar, we …

10 Free Ways to Re-Purpose Your Nonprofit’s Stories

Julia Claire Campbell Nonprofits, Storytelling, Visual Marketing Leave a Comment

Storytelling is critical to achieve success on social media, where the goal is to grab attention and pique interest. Without some sort of visual element to your storytelling, it will likely fall flat and get ignored. I’ve written several posts on how to collect stories, how to tell great stories, and how to promote stories using social media, websites, and …

Battle-Tested Tools to Rock Your Digital Storytelling

Julia Claire Campbell Nonprofits, Social Media, Storytelling, Strategy, Visual Marketing Leave a Comment

Storytelling Summer School is in session! Haven’t signed up yet? Not to worry! Sign up here and you will get access to all previous and future lessons.  In this week’s lesson, I walk you through a variety of tools and mobile apps that you can use to create graphics, enhance photos, and make awesome videos for your digital storytelling campaigns. Catch the replay …

what-you-didnt-knowabout-visual-marketing-on-facebook

What You Don’t Know About Visual Marketing On Facebook

Julia Claire Campbell Facebook, Infographics, Social Media, Visual Marketing Leave a Comment

Guest blog by Rebecca Hill Visuals are everything on social media. They catch the eye, pique interest, and hopefully, grab the user’s attention.  On Facebook, having a great visual can mean the difference between skyrocketing engagement and crickets. Facebook posts with images see 2.3 X more engagement than those without images. To get increased engagement, you need great photos that are sized …

Virtual Reality and Nonprofit Marketing – A New Way to Engage Donors

Julia Claire Campbell Marketing, Nonprofits, Video, Virtual Reality, Visual Marketing Leave a Comment

Guest blog by H. E. James, MBA Marketing for the nonprofit sector has different end goals than marketing for business.  While nonprofits must still meet financial goals in order to survive, the goal of their marketing campaigns is to build relationships. People do not donate, volunteer their time, or make any other kind of contribution if they do not feel a …