6 Tips to Create Better Nonprofit Instagram Stories – According to Instagram

Julia Claire Campbell Infographics, Instagram, Marketing, Nonprofits, Social Media Leave a Comment

Instagram Stories are taking the social media world by storm, and nonprofits are jumping on board! Nonprofits like DoSomething.org, TWLOHA, Best Buddies, and more are providing insight into their work and build community with their followers through their daily and weekly Stories. There is no doubt that people LOVE Instagram Stories – they are viewed by 500 million people very …

5 Visual Marketing Tips for Small Nonprofits

Julia Claire Campbell Marketing, Nonprofits, Social Media, Visual Marketing 4 Comments

There is no doubt that visual marketing rules the social web. The visual marketing mantra of “Show, Don’t Tell” can be heard loud and clear via the most successful social media content. According to a study by HubSpot, social media posts that include photos receive 53% more likes and garner 104% more comments than those without. Visuals perform best across …

5 Steps to Prepare Your Nonprofit Digital Strategy for the Instagram Donate Button

5 Steps to Prepare Your Nonprofit Digital Strategy for the Instagram Donation Sticker

Julia Claire Campbell Fundraising, Instagram, Nonprofits, Online Fundraising, Social Media 2 Comments

UPDATE: Facebook rolled out the Instagram Donation Sticker at their F8 Developer Conference. A donate button on Instagram – could it be true? At the Facebook Community Summit last week, Facebook announced that later this year they are going to bring donation stickers to Instagram. This is a direct result of their huge success with their Charitable Giving tools, which, …

5 Steps to Build Your Killer Nonprofit Instagram Strategy

5 Steps to a Killer Nonprofit Instagram Strategy

Julia Claire Campbell Instagram, Marketing, Nonprofits, Visual Marketing 2 Comments

Why should you consider building your nonprofit Instagram strategy? Instagram is growing rapidly, with one-third of online adults reporting that they use Instagram! They have nearly 1 billion monthly active users. Instagram images get an average of 23% more engagement than their Facebook counterparts. Brands see engagement rates 10x higher on Instagram than they do on Facebook. With hundreds of …

6 Ways for Your Nonprofit to Quickly Get More Engagement on Facebook

6 Ways Your Nonprofit Can Quickly Get More Facebook Engagement

Julia Claire Campbell Facebook, Marketing, Nonprofits, Social Media Leave a Comment

The friendly folks at Facebook have tweaked the News Feed algorithm again, now putting an explicit priority on posts from family and friends over pages. However, as with all changes to the Facebook News Feed, I encourage you to breathe and do not panic. This is nothing new, but as with every other algorithm update, it requires some strategizing and …