10 Free Ways to Re-Purpose Your Nonprofit’s Stories

Julia Claire Campbell Nonprofits, Storytelling, Visual Marketing Leave a Comment

Storytelling is critical to achieve success on social media, where the goal is to grab attention and pique interest. Without some sort of visual element to your storytelling, it will likely fall flat and get ignored. I’ve written several posts on how to collect stories, how to tell great stories, and how to promote stories using social media, websites, and …

Battle-Tested Tools to Rock Your Digital Storytelling

Julia Claire Campbell Nonprofits, Social Media, Storytelling, Strategy, Visual Marketing Leave a Comment

In this post and video, I walk you through a variety of tools and mobile apps that you can use to create graphics, enhance photos, and make awesome videos for your digital storytelling campaigns. Catch the replay of the lesson on my Facebook Page by clicking here. Here are just 7 free or low-cost tools that you can start using today to enhance …


What You Don’t Know About Visual Marketing On Facebook

Julia Claire Campbell Facebook, Infographics, Social Media, Visual Marketing Leave a Comment

Guest blog by Rebecca Hill Visuals are everything on social media. They catch the eye, pique interest, and hopefully, grab the user’s attention.  On Facebook, having a great visual can mean the difference between skyrocketing engagement and crickets. Facebook posts with images see 2.3 X more engagement than those without images. To get increased engagement, you need great photos that are sized …

Virtual Reality and Nonprofit Marketing – A New Way to Engage Donors

Julia Claire Campbell Marketing, Nonprofits, Video, Virtual Reality, Visual Marketing Leave a Comment

Guest blog by H. E. James, MBA Marketing for the nonprofit sector has different end goals than marketing for business.  While nonprofits must still meet financial goals in order to survive, the goal of their marketing campaigns is to build relationships. People do not donate, volunteer their time, or make any other kind of contribution if they do not feel a …

No PhotoShop® Needed: Creating Fantastically Shareable Nonprofit Graphics

No PhotoShop Needed: Creating Fantastically Shareable Nonprofit Graphics

Julia Claire Campbell Content Creation, Infographics, Nonprofits, Online Fundraising, Social Media, Visual Marketing 2 Comments

Click here to get all the slides from today’s Boston Online Fundraising Summit. What a great day – I collected so many ideas and I received a lot of inspiration from the nonprofits and other professionals that attended!   No PhotoShop® Needed: Creating Fantastically Shareable Nonprofit Graphics