How Can Nonprofits Use the Facebook Local App for Marketing?

Julia Claire Campbell Events, Facebook, Marketing, Nonprofits, Social Media 1 Comment

Welcome to Facebook Fridays! Fridays at noon I take 15 minutes to help you navigate the crazy wilderness of Facebook for your nonprofit. Today I answered your question: How can my nonprofit use the Facebook Local app for marketing? What is the Facebook Local App?  In November of last year, Facebook launched its standalone Events app as Facebook Local, touted as …

How to use a smartphone to make a nonprofit donor thank you video

How to Use Your Smartphone to Make a Donor Thank You Video  

Julia Claire Campbell Fundraising, Nonprofits, Video 3 Comments

Bloomerang found that for every 100 donors gained by nonprofits in 2016, 99 were lost due to attrition. That is an astounding number, and one that should be sending chills down the spine of every single development director! The reason for this high level of attrition is that nonprofits tend to do a poor job of keeping donors informed about …

5 quick social media tips to create buzz before giving tuesday

5 Quick Social Media Tips to Create Buzz Before #GivingTuesday

Julia Claire Campbell Nonprofits, Online Fundraising, Social Media Leave a Comment

Giving Tuesday is just one week away! Love it or hate it, the truth is that this wildly popular international day of giving and giving back will most certainly generate record amounts of press coverage, website clicks, and donations to charities small and large. Not sure if you should carry out a campaign this year? Before you launch a #GivingTuesday campaign, …

2 Essential Mobile Apps Your Nonprofit Should Be Using

2 Essential Mobile Apps Your Nonprofit Should Be Using

Julia Claire Campbell Mobile, Nonprofits, Online Fundraising 2 Comments

Millennials – that elusive group of donors over which every nonprofit salivates – have identified that they prefer giving more frequent, smaller gifts. They want to see the direct impact that their money is having on the social causes they care about. And they want to share the good work with their social networks and get even more people on …

10 Ways Nonprofits Can Succeed with Visual Marketing

10 Ways Nonprofits Can Succeed with Visual Marketing

Julia Claire Campbell Marketing, Nonprofits 35 Comments

Visual marketing may seem like a buzzword, but it’s incredibly important in today’s attention economy. What is Visual Marketing? Visual marketing is simply incorporating eye-catching, great visuals into your marketing efforts. It is mostly used to refer to social media marketing, blogging and websites, where visuals are king. Why is it important? To succeed in marketing your nonprofit has to …