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Top 10 Takeaways – Social Media for Nonprofits Conference

Julia Claire Campbell Events, Fundraising, Nonprofits, Online Fundraising, Social Media 4 Comments

Yesterday was the Boston Social Media for Nonprofits Conference at the Microsoft NERD Center at MIT. Despite the rain and the horrific traffic, I am happy that I attended. Ritu Sharma (Co-Founder & Executive Director) and Darian Rodriguez Heyman (Co-Founder & Head of External Partnerships) put on a fantastic event, with a great roster of speakers, lots of time built …

What’s wrong with this picture?

Julia Claire Campbell Marketing, Mobile, Nonprofits, Online Fundraising, Social Media 2 Comments

At first glance, there is absolutely nothing wrong with the above flyer promoting The Jimmy Fund’s annual “Strike Out Cancer” radio/telethon. Then it dawned on me. Where is the information about a mobile and social media campaign? There is an 800 number and a (very long) URL. No Facebook button, no Twitter link, no Pinterest logo. (To be fair, if …