Below you'll find a list of all posts that have been tagged as “Allison Fine”
The data on donor retention is not good. On average, over three quarters of new donors do not make a second gift. Also, the number of individual donors has dropped nearly 20 percent since the beginning of this century. It is not difficult to believe that this large drop is connected to donors feeling unappreciated and even commoditized. This purely transactional approach …
Starting out on social media can be a scary proposition for many nonprofits. Horror stories abound – staff members going “rogue” and posting inappropriate Facebook photos, volunteers tweeting too much information, negative comments being left in LinkedIn Groups. (I’m sure we all heard the story about the American Red Cross and the #gettngslizzerd slip up!) With all the fear mongering and bad news …