Below you'll find a list of all posts that have been tagged as “Facebook marketing”
The winds of change are blowing hard at Facebook, and the potential implications for nonprofit digital marketers are huge. To put it lightly… Facebook has been battling some significant negative press coverage lately. Not only in terms of gigantic and widespread breaches of data privacy, but also devastating breaches of trust. When Chris Cox announced his resignation from Facebook after …
Updated: Elon Musk deleted the Facebook Pages for Tesla and SpaceX; Sonos pulled their Facebook Ads. Will Ferrell and other public figures have cancelled their accounts. It is time for nonprofits and individuals to break up with and delete Facebook? Let’s evaluate the situation. TechCrunch calling for Mark Zuckerberg’s resignation. (They claim they didn’t – but look at that headline!) People deleting …
Welcome to Facebook Fridays! Fridays at noon I take 15 minutes to help you navigate the crazy wilderness of Facebook for your nonprofit. Today I brought on special guest Noah Barnett from peer-to-peer online fundraising platform CauseVox to answer your question: What are the biggest pros and cons of setting up and using Facebook fundraising tools for nonprofits? Grab the Nonprofit …
Welcome to Facebook Fridays! Fridays at noon I take 15 minutes to help you navigate the crazy wilderness of Facebook for your nonprofit. Today I answered your question: How can we use Facebook to promote our nonprofit events? The power went out part way through, but I continued the conversation! The show must go on, right? 😉 Grab the Nonprofit Facebook …
Welcome to Facebook Fridays! Fridays at noon I take 15 minutes to help you navigate the crazy wilderness of Facebook for your nonprofit. Today I answered your question: How can my nonprofit use the Facebook Local app for marketing? What is the Facebook Local App? In November of last year, Facebook launched its standalone Events app as Facebook Local, touted as …
Love it or hate it, Facebook continues to be an important tool in a nonprofit’s marketing and fundraising kit. On their Q3 earnings call, Facebook released the following mind-blowing statistics: 1.35 billion people log into Facebook each month 864 million daily active users 64% of monthly active users log on every day 1 billion video views each day in September …
2013 was certainly a banner year for Facebook. Some mind-blowing statistics: There are over 1.19 billion users worldwide. 728 million of these users log in daily to the social network. While some teens in the UK and US are calling Facebook “dead and buried”, the often overlooked Gen X & Y-ers worldwide make up almost 30% of Facebook users. (This …
This week Facebook rolled out the Donate Button for nonprofits. While a nice idea and certainly well-meaning, this new feature has only been made available to a select few national nonprofits (your nonprofit can apply here to get a button). In addition, Facebook has given us no idea when it will be available to all nonprofits, not to mention this …
Everything I’ve been preaching about success in Facebook marketing has been a lie. I’ve stuck up for Facebook repeatedly over the years, despite the frustration it has elicited from nonprofit marketers with small budgets. I disputed myths, patiently explained all the changes to the Timeline and News Feed, read countless articles on EdgeRank, and blogged repeatedly about ways to organically …