NEW: Your Year-End Online Fundraising Blueprint

​NEW: Your Year-End Online Fundraising Blueprint​

Julia Claire Campbell Fundraising, Marketing, Nonprofits, Online Fundraising, Social Media

Are you ready for year-end fundraising? You may have heard the stats: Nearly one third (31%) of annual giving occurs in December. 12% of all giving happens in the last three days of the year. 53.8% of nonprofits start planning their year-end appeal in October. And a whopping 60% of donors prefer to give online! Are you making it easy for your donors to give …

Last Minute Strategies for Giving Tuesday

Last Minute Strategies for Giving Tuesday

Julia Claire Campbell Fundraising, Marketing, Nonprofits, Online Fundraising, Social Media

Today is #GivingTuesday! GivingTuesday was created in 2012 as a simple idea: a day that encourages people to do good. Over the past ten years, this idea has grown into a global movement that inspires hundreds of millions of people to give, collaborate, and celebrate generosity year-round. Some facts: The movement continues to grow in year-over-year donation volume, reach and …

Your Simple 5-Point Plan for Giving Tuesday on December 1 #GivingTuesday

Your Simple 5-Point Plan for Giving Tuesday on November 30 #GivingTuesday

Julia Claire Campbell Fundraising, Marketing, Nonprofits, Online Fundraising Leave a Comment

Join me in my new course, The Digital Fundraising Formula – class starts on September 20th! Get a plan and a blueprint for your Giving Tuesday and/or year-end digital fundraising campaign!  I encourage all nonprofits, social change agents, activists, and anyone who wants to change the world through generosity and kindness to celebrate this year’s global day of unity on …

#GivingTuesday 2020 Wrap Up – How to Follow Up With Donors After Your Campaign

Julia Claire Campbell Fundraising, Nonprofits, Online Fundraising, Social Media Leave a Comment

The final numbers are still being calculated, but GivingTuesday 2020 is shaping up to be a huge success! GivingTuesday reports total giving increased from $1.97 billion to $2.47 billion in the United States alone, representing a 25% increase compared to GivingTuesday 2019. Read more here. And that’s on TOP of the surge of generosity represented by #GivingTuesdayNow launched by GivingTuesday earlier …

6 Ways for Nonprofits to Participate in #GivingTuesday Without Asking for Money

6 Ways for Nonprofits to Participate in #GivingTuesday Without Asking for Money

Julia Claire Campbell Marketing, Nonprofits, Social Media Leave a Comment

This article was originally posted on the GivingTuesday.org blog.  There is no doubt about it – GivingTuesday is a force in the philanthropic sector. In 2019, GivingTuesday campaigns brought in over $1.9 billion online and offline in the U.S. alone. However, there are other reasons for nonprofits and social change agents to participate in this global generosity movement besides just …

10 Ways to Use Visual Storytelling

10 Ways to Use Visual Storytelling In Your #GivingTuesday Campaign

Julia Claire Campbell Fundraising, Marketing, Nonprofits, Online Fundraising, Social Media, Storytelling, Visual Marketing Leave a Comment

GivingTuesday is fast approaching, and even if you don’t want to raise money, you can always inspire! Get my free #GivingTuesday Campaign Checklist here!  In a year of unprecedented hardship and loss, storytelling connects us. Since the dawn of time, storytelling has been used as a way for humans to comfort each other, debate issues, form social alliances  Great storytelling …

5-Point Plan for Giving Tuesday Now May 5

Your 5-Point Plan for #GivingTuesdayNow May 5

Julia Claire Campbell Fundraising, Marketing, Nonprofits, Online Fundraising Leave a Comment

I encourage all nonprofits, social change agents, activists, and anyone who wants to change the world through generosity and kindness to celebrate this year’s global day of unity on May 5, #GivingTuesdayNow.  So much more than a simple fundraising event, #GivingTuesdayNow is a global movement, shedding light on the vital work done by the nonprofit sector every single day, as …

Should My Nonprofit Start A GivingTuesdayNow Campaign

Should My Nonprofit Start a #GivingTuesdayNow Campaign on May 5?

Julia Claire Campbell Fundraising, Marketing, Nonprofits, Online Fundraising, Social Media Leave a Comment

I’ve seen this question a lot lately – Should my nonprofit start a #GivingTuesdayNow campaign? There is a lot of uncertainty right now, and even more questions: What if we already have a campaign launched? What about fundraising right now – is it ok? What kinds of campaigns are running? How will I be able to reach my donors?  These …

Giving Tuesday Social Media Tips, Tricks, and Strategies for Success

#GivingTuesday: Social Media Tips, Tricks, and Strategies for Success

Julia Claire Campbell Fundraising, Marketing, Nonprofits, Online Fundraising, Social Media Leave a Comment

This webinar was originally created in response to #GivingTuesdayNow, a global day of giving and unity, which took place on May 5, 2020. The tips and techniques for social media engagement can be adapted and used on any giving day, online fundraising campaign, or on Giving Tuesday any given year.  The entire Giving Tuesday movement is designed to drive an …