February’s Nonprofit Blog Carnival: Going Beyond Resolutions

Julia Claire Campbell Nonprofits, ROI, Strategy 1 Comment

  In order to succeed in 2016, whether it be in online fundraising, donor retention, digital marketing, or service provision, you need a plan. Establishing SMART objectives will give you that road map. Specific, measurable, actionable, realistic, and time-bound objectives will help you measure progress towards goals, and to hold you and your team accountable for each small step along the way. Is …

February Non-Profit Blog Carnival Call for Submissions

Nonprofit Blog Carnival: Going Beyond Resolutions (Call for Submissions)

Julia Claire Campbell Nonprofits, ROI 2 Comments

Happy February! Did you know that 25% of New Year’s resolutions are broken in the first week alone? And within 6 months, over half of us wishful thinkers who made New Year’s resolutions will have given some, or all of them, up. Guess what – I know why. New Year’s resolutions are often lofty, mile-high, pie-in-the-sky statements, such as “I want …

3 Things To Do Instead of Facebook Marketing in 2014

3 Things To Do Instead of Facebook Marketing in 2014

Julia Claire Campbell Marketing, Nonprofits, Social Media 9 Comments

2013 was certainly a banner year for Facebook. Some mind-blowing statistics: There are over 1.19 billion users worldwide. 728 million of these users log in daily to the social network. While some teens in the UK and US are calling Facebook “dead and buried”, the often overlooked Gen X & Y-ers worldwide make up almost 30% of Facebook users. (This …

5 simple ways to use email to get more Facebook fans

5 Simple Ways to Use Email to Get More Facebook Fans

Julia Claire Campbell Facebook, Marketing, Nonprofits, Social Media Leave a Comment

Email can be a very effective tool for engaging your community. It’s been proven time and time again that email is NOT dead and that it has the most ROI (return on investment) for nonprofit fundraising and marketing efforts. When combined with social media, the ROI of email marketing skyrockets. Any time your organization communicates with stakeholders and the community …