The Right Way to Tell a Fundraising Story with Vanessa Chase Lockshin

The Right Way to Tell a Fundraising Story with Vanessa Chase Lockshin

Julia Claire Campbell Fundraising, Nonprofits, Podcast, Storytelling Leave a Comment

Believe it or not, there’s a right way to tell a fundraising story. And by fundraising story, I mean a story that you’re using to raise money for your non-profit. A fundraising story needs the right story structure to connect with the audience, demonstrate need, and invite the audience to get involved by making a donation. Individual donors can give …

Nonprofit Nation with Madison Gonzalez

Nonprofit Storytelling Around Tough Topics

Julia Claire Campbell Nonprofits, Podcast, Storytelling

Listen to the full episode at NonprofitNationPodcast.com or look up Nonprofit Nation on your favorite podcast app!  Storytelling can be a huge struggle for nonprofits – especially when serving vulnerable populations and dealing with difficult-to-discuss topics, like end-of-life care. As nonprofit professionals, how do we start? Where do we get stories, if we are working on tough topics? How do …

5 Essential Stories to Drive Donations At Year-End

5 Essential Stories to Drive Donations At Year-End

Julia Claire Campbell Fundraising, Nonprofits, Online Fundraising, Storytelling Leave a Comment

Last week I gave a webinar to a great crowd at the CauseVox Year-End Fundraising Fair on how to use stories at year-end. Here are the slides. Learn how to use storytelling, social media, and email to drive even more donations at year-end; the kinds of stories that donors want to hear, read, and watch; and how to collect and …

How to Get Your Boss to Invest In Digital Storytelling

How to Get Your Boss to Invest In Digital Storytelling

Julia Claire Campbell Nonprofits Leave a Comment

Do you struggle with finding the right stories to tell about your nonprofit’s impact?  Do you use digital tools like email and social media to raise awareness for your nonprofit, but can’t seem to get enough engagement or traction?  Do you struggle with getting buy-in from your boss and your board to invest in these efforts in the first place?  …

Storytelling That Sticks cover

Digital Storytelling for Nonprofit Fundraisers – Learn how in my new course!

Julia Claire Campbell Nonprofits Leave a Comment

What you absolutely need to know about Storytelling That Sticks: 1) This course will not be offered again in 2021. 2) We will be doing the work together each week, and I’ll review your homework myself! 3) You will get LIFETIME access to the course. This means you can take it again and again, if you so desire! What is …

how to create a nonprofit social media toolkit

How to Create a Nonprofit Social Media Toolkit for Your Online Fundraising Campaign

Julia Claire Campbell Nonprofits, Online Fundraising, Social Media 1 Comment

When creating and implementing your nonprofit online fundraising campaign, remember that getting people’s attention is much harder than it seems. The trap nonprofits too often fall into is that they feel entitled to attention, and even donations, from their supporters and online community members. Reality check: Just because you have a wonderful cause does not mean that people will understand …

Telling Your Nonprofit Story With Social Media

Telling Your Nonprofit Story With Social Media

Julia Claire Campbell Nonprofits, Social Media, Storytelling 2 Comments

These are the slides from a free seminar I provided to a group at the Nonprofit Net in Lexington, MA. Enjoy! Takeaways: * How to use digital and visual storytelling strategies * What stories you should be telling online * How to use photo and video-sharing tools to connect with supporters

10 Qualities You Need To Become A Stellar Nonprofit Storyteller

10 Qualities You Need To Become A Stellar Nonprofit Storyteller

Julia Claire Campbell Nonprofits, Storytelling 21 Comments

Storytelling is not only a fantastic way to relate to other humans on a personal level, it is also a fantastic marketing and fundraising tool for nonprofits. When done strategically and in harmony with online channels, storytelling can and will help you raise more money and strengthen relationships with your supporters. Great nonprofit stories: *Convey impact and outcomes; *Elicit emotion …

Nonprofit Storytelling in A Digital World

Nonprofit Storytelling in A Digital World

Julia Claire Campbell Nonprofits, Social Media, Speaking 27 Comments

I’m happy to announce that I will be teaching a free two hour seminar with HandsOn Tech Boston! Description: Digital technologies have fundamentally changed the way people read and consume information. If your nonprofit is not embracing digital tools to compose a compelling narrative around your cause, your information could be getting lost in the noise. In this increasingly competitive …