Get more out of your efforts in online fundraising, digital marketing and social media.
Like most parents, I’ve been trying to put into words what I’ve been feeling since first hearing about the horrible events that unfolded in Newtown, Connecticut. I still can’t. Helpless is the only world I can come up with – total, utter helplessness. And, also, anger. Horrible, unspeakable things happen in our world every single day. But the visceral, raw …
The end of the year is a time for reflection, for relaxation and for introspection. In the fast-paced, minute-to-minute, rapidly-changing world of social media, taking the time to see the bigger picture becomes especially important. Nonprofit professionals should take a moment to take stock of their social media marketing efforts in 2012 and ask themselves the following questions: How did …
What was once a bastion for teens and the tech-savvy to share photos of their feet at the beach, food porn and tall buildings shot from interesting angles, Instagram has now attracted a new set of users – politicians. According to The Hill’s Twitter Room, Congressmen and women are now jumping on the Instagram bandwagon. Since being acquired by Facebook …
I know you’ve heard of Black Friday and Cyber Monday. To most, these are revered celebrations of online consumerism and the chance to stomp on strangers for the lowest priced television. In response to this, but also as a great idea in and of itself, #GivingTuesday has been embraced by the nonprofit and philanthropic world as an alternative to the …
Have you seen this cut-and-paste status update in your News Feed today? In response to the new Facebook guidelines I hereby declare that my copyright is attached to all of my personal details, illustrations, comics, paintings, professional photos and videos, etc. (as a result of the Berner Convention). For commercial use of the above, my written consent is needed at …
In yesterday’s The Huffington Post, notorious Facebook criticizer Mark Cuban, Owner of the Dallas Mavericks and Chairman of HDNet, wrote a provocative post – “What I Really Think of Facebook”. In this post Cuban captured a common sentiment that is circulating the web. Facebook is ruining Facebook. How is Facebook ruining itself? By taking itself too seriously. By over thinking it’s …
Daily Deal sites have been getting slammed in the press, in the stock market and from businesses who claim they are destroying certain industries. The pros of using a Daily Deal site to grow your business, attract new customers and create social media buzz are many. But the cons are numerous as well. What if Daily Deal sites could be used for good – to collect donations …
I decided today that I want to focus more of my time helping nonprofits understand, embrace and harness the power of images. The idea of visual storytelling is certainly nothing new or ground-breaking. Leaders in the nonprofit and social media field have been writing about it for years. It seems to me an indisputable fact – the nonprofit organizations that …
If you are like me, you have become hopelessly addicted to Pinterest. The uses, both personal and for business, are endless. Pin expensive, sparkly shoes and bags! Pin ideas for your Christmas party! Pin ideas for your child’s bedroom! Pin blog articles! Pin inspiring quotes! On the surface, Pinterest seems pretty shallow – an extension of our rampant consumerism. It …