Get more out of your efforts in online fundraising, digital marketing and social media.
I am excited to announce that I will be teaching a course for nonprofit organizations this fall at North Shore Community College! Course Description: There are currently over 1.5 million nonprofit organizations in the United States, according to the National Center for Charitable Statistics. The majority of them are solving problems, saving lives and creating social good every single day. …
Have you seen this post on Facebook recently? “Due to Facebook’s new ‘pay to promote posts’ policy, only about 10% of people that ‘like’ a fan page will see the status updates. In order to see our posts and notifications just click/hover over the ‘Liked’ button (beneath the cover photo, to the right) and activate the ‘show in news feed’ …
NOTE: These tips can also be used for business owners, entrepreneurs, job hunters and anyone looking to network for any reason. Be creative and adapt them for your own use. Make sure to let me know how it goes! Nonprofits always seem to be invited to “tabling” events. You know the kind – a community health fair/school fair/resource event where …
Want to get more engagement (Likes, shares, comments) on your Facebook page? I thought so. Then you need to check out this great, easy-to-read infographic containing helpful information compiled by Dan Zarrella of HubSpot. Zarrella, a “Social Media Scientist” and online influencer, compiled information from 1.3 million posts from the “top 10,000 pages” on Facebook, in order to find out …
Starting a social media campaign can be a scary proposition for most nonprofits. Horror stories abound – staff members going “rogue” and posting inappropriate Facebook photos, volunteers tweeting too much information, negative comments being left in LinkedIn Groups. With all the fear mongering and bad news being reported on the incorrect use of social media and online tools, it is …
This week I was asked to write a post for Massnonprofit describing my top 11 best practices for nonprofits using social media. Here is what I came up with… 11 Best Practices for Nonprofits In Social Media Nonprofits are using social media tools more than ever, but many nonprofit professionals are overwhelmed and overworked and lack …
Welcome North By North Shore participants! Here is a copy of this morning’s presentation, and some helpful resources for you as you dive into the social media pool. Don’t hesitate to contact me with questions or advice! Social Media Tips – Social Throwdown – presentation to North By North Shore Articles: 9 Ways to Measure Your Brand’s Social Media Health …
Welcome members of the People’s United Bank Nonprofit Consortium! Here is a copy of this morning’s presentation, and some helpful resources for you as you dive into the social media pool. Don’t hesitate to contact me with questions or advice! Articles: 22 High-Impact, Low Cost Social Media Opportunities for Nonprofits Nonprofits and Social Media: Discovery, Cultivation, Solicitation and Stewardship Nonprofits …
Facebook has certainly been busy these last few weeks! Along with the much-maligned IPO (did you buy it?) and Zuckerberg’s marriage, the indomitable social media company quietly rolled out several important changes to Facebook Pages. If you blinked, you may have missed them. But hey, that’s what I’m here for! Let’s get started. 6 Important Facebook Page Changes You May …