In 2000, Gregg Bossen launched QuickBooks Made Easy for Nonprofits to teach nonprofit organizations how to best use QuickBooks for their specific needs. He’s the nation’s leading expert when it comes to nonprofits that use the financial accounting software – and he’s helped thousands of nonprofits navigate the wide world of donor management. Does your nonprofit have donor management software? …
How to Get New Donors Through Digital Marketing
Chris Barlow is the Director of Beeline, has been in marketing and sales for 14 years, and masterfully puts his two youngest down for a nap every day. He expected to work in a cause-focused career when he grew up, but was surprised to discover his passion for business. Five years ago, he came full-circle and has been happily serving …
Quick Thanks & Encouragement
I received this wonderful email from Steven Screen this week, and he generously agreed to let me publish it here. If there’s one thing I know right now, it’s that Fundraisers are tired. Most of us aren’t “about to quit” tired. But there are a lot of us who are second-week-of-December-tired even though it’s only February. There are a lot of …
Why You Need To Get Your Board to Embrace Digital Fundraising
Social Media for Social Good Academy is OPEN for enrollment – for a very limited time! Sign up now through February 1, 2021. Click here for all the details! Why You Need To Get Your Board to Embrace Digital Fundraising As we head into 2021, having a multi-channel fundraising approach that incorporates digital tools and techniques is more important than …
[FREE MASTERCLASS] 3 Must-Have Elements of Social Media Content that Converts
How to start building a thriving social media community for your nonprofit right now – WITHOUT a big team, lots of tech overwhelm, or getting stuck on the question “What do I do next?” It can’t be denied that the COVID-19 pandemic and resulting shutdowns changed how, why, and how much people go online. This increase in digital programming and …
Charitable Giving Between Generations: Compare & Contrast
It’s not too late – Did you get a chance to check out my newest online course? Details are here: Mapping Out Your 2021 Nonprofit Marketing Calendar -Your step-by-step roadmap to crush your nonprofit marketing goals this year! This post is a guest blog by John Killoran of Snowball Fundraising Donor acquisition is a key component of any fundraising effort. …
#GivingTuesday 2020 Wrap Up – How to Follow Up With Donors After Your Campaign
The final numbers are still being calculated, but GivingTuesday 2020 is shaping up to be a huge success! GivingTuesday reports total giving increased from $1.97 billion to $2.47 billion in the United States alone, representing a 25% increase compared to GivingTuesday 2019. Read more here. And that’s on TOP of the surge of generosity represented by #GivingTuesdayNow launched by GivingTuesday earlier …
#GivingTuesday 2020 – 6 Things to Focus On Besides the Facebook Match
When Facebook announced what it was doing this year for GivingTuesday December 1, nonprofits everywhere went into a frenzy. Just as it did last year, the company will match $7 million in qualifying donations made on its website or app starting on Tuesday, December 1, at 8 am Eastern Time. Due to complaints about the match being gone within seconds …
Instagram Stories: How To Start Using Them For Your Nonprofit
What if Instagram Stories could help your nonprofit reach its’ audience? The social media struggle, especially for nonprofits and social causes, is real. Organic reach is plummeting on Facebook. Twitter is removing millions of fake followers from users’ accounts. 300 hours of video are uploaded to YouTube every minute. Every day it seems to get harder to reach the people who care, let alone …