Welcome SCORE members and counselors!

Julia Claire Campbell Content Creation, Entrepreneurship, Marketing, Social Media, Strategy Leave a Comment

This morning I’m giving an exciting presentation to the local chapter of SCORE Northeastern Massachusetts! The topic is how and why a small business should develop a social media plan. SCORE helps aspiring entrepreneurs and existing business owners translate their dreams and ideas into reality through planning sessions, mentoring and counseling. They do great work, and I am happy to support …

5 content ideas for nonprofit blogs, tweets, posts and pins

Julia Claire Campbell Content Creation, Nonprofits, Social Media 3 Comments

Is your Facebook page a ghost town? Have you neglected to tweet in days (or, heaven forbid, weeks)? Does your organization suffer from “blogger’s block”? Shake off the cobwebs, open the blinds and try these five ideas for putting fresh content on your social media sites. 1)     Post interesting photos of your nonprofit in action. Take photos of your office, …

5 ways to use pop culture to generate great content

Julia Claire Campbell Content Creation, Social Media 2 Comments

“Create great content! Create great content!” These three words can sound like a battle cry in a foreign language to a person just starting out in the blogosphere or social media world. What do these words mean? It’s simple. If you consistently “create great content” for your readers and online communities, then fame, fortune and power follow! Yes! But wait. …