Below you'll find a list of all posts that have been categorized as “Nonprofits”
Everything I’ve been preaching about success in Facebook marketing has been a lie. I’ve stuck up for Facebook repeatedly over the years, despite the frustration it has elicited from nonprofit marketers with small budgets. I disputed myths, patiently explained all the changes to the Timeline and News Feed, read countless articles on EdgeRank, and blogged repeatedly about ways to organically …
Today is #GivingTuesday! Chances are you participated in the absolute madness that is Black Friday, or the quieter deal-shopping on Cyber Monday, or even the locally-focused Small Business Saturday. So why not participate in an international day of giving back? That’s the premise behind #GivingTuesday – to kick off the year-end charitable giving season with a splash. Here are some …
It’s year-end giving time – the most wonderful time of the year! The year-end season of giving and generosity means millions of donors are searching for places to donate, for items to purchase that make a difference and for causes in which to get involved. Where are they looking? Online. Here are some statistics for you to chew on, if …
By now you have heard of the complete devastation in the Philippines wrought by Supertyphoon Haiyan. According to CNN, nationwide the death toll from the typhoon stands at 3,976 with another 1,598 missing. Most likely you heard something about this tragedy via social media. Maybe you donated money to one of the many emergency relief funds set up in the …
Nonprofits everywhere are always looking for more engagement and interaction from their online communities. As the holiday season approaches, everyone is going to have “giving” on the brain (at least, we hope). So how to leverage this season of generosity while also fostering genuine online interaction with your community? How about asking your supporters and donors WHY they give? Guidestar …
Despite having 600 million active Twitter users with over 135,000 more joining the party every day, nonprofits have been slow to get on the Twitter train. If they are using Twitter, it’s often in fits and starts, with no clear strategy and very little consistency. Twitter can be overwhelming, especially for social media newbies. But it is a valuable tool …
#Giving Tuesday, a campaign that promotes a national day of giving that celebrates and encourages charitable giving, set for Dec. 3 this year, offers nonprofits a great opportunity for to raise funds online – but they need to be prepared. Nonprofits raised more than $10 million last year on #GivingTuesday, 53% over 2011. Almost 3,000 nonprofits participated and drove the …
This morning I am presenting with HandsOn Tech Boston on the topic of Nonprofit Storytelling in a Digital World. This presentation involves many examples from the field and a lot of research. I hope that you find it helpful! I want to hear from you – How does your nonprofit use storytelling? If you don’t use it, are you planning …
Are you interested in learning about the different ways your nonprofit could be using Instagram video and Vine? My guest post for About.com Nonprofit Charitable Orgs covers this topic! It’s posted here. How are you using mobile video sharing apps to accomplish your mission and connect with supporters?