How To Build Raving Fans, A Huge Email List & Facebook Ads That Really Work: Lessons from #AOC2014

How To Build Raving Fans, A Huge Email List & Facebook Ads That Work: Lessons from #AOC2014

Julia Claire Campbell Entrepreneurship, Events, Facebook, Marketing, Mobile, Pinterest, Social Media, Video Leave a Comment

The 2014 Agents of Change Conference was packed with insightful, useful information that I cannot wait to fully digest and use! The speakers all know their stuff and walk the social media walk. It was a pleasure to watch them speak and learn from their experiences. If you couldn’t be there, I do pity you. There are still digital passes …

8 Ways Nonprofits Can Implement A Mobile Strategy

8 Ways Nonprofits Can Implement A Mobile Strategy

Julia Claire Campbell Mobile, Nonprofits 43 Comments

Implementing a mobile strategy is no longer an option for nonprofits, because in less than a year more of your supporters will visit your website from a mobile device than from their desktop computer. Despite the explosion of mobile usage, too many nonprofits think that having a successful mobile strategy means simply creating a mobile-friendly website. In reality, an effective …


What’s wrong with this picture?

Julia Claire Campbell Marketing, Mobile, Nonprofits, Online Fundraising, Social Media 2 Comments

At first glance, there is absolutely nothing wrong with the above flyer promoting The Jimmy Fund’s annual “Strike Out Cancer” radio/telethon. Then it dawned on me. Where is the information about a mobile and social media campaign? There is an 800 number and a (very long) URL. No Facebook button, no Twitter link, no Pinterest logo. (To be fair, if …

QR what? [Daily Dose]

Julia Claire Campbell Mobile, Social Media 4 Comments

Daily Dose – Social Media Tip of the Day – QR what? Inspired by yesterday’s #NPTalk Tweetchat, today’s Daily Dose will be a very brief primer on QR (Quick Response) codes. What is a QR code? It is a two-dimensional bar code that is read by a Smartphone through a QR Code Reader app (you can search for a free QR Code Reader in the App …