Get more out of your efforts in online fundraising, digital marketing and social media.
There is no doubt of the power and potential of digital tools for the nonprofit sector. Websites, email, crowdfunding, and social media platforms have exploded a nonprofit’s ability to find and connect with potential donors and supporters. However, there are many questions that remained to be answered, especially around the demonstrable efficacy of online tools in nonprofit work. Questions for …
Yes, it’s true! I will finally give you the answer to social media success, all without requiring you to invest any time, money, or effort! (Yeah, you guessed it. HAPPY APRIL FOOL’S DAY!)
On March 15, Instagram announced via their blog that in order to “improve your experience”, they will soon be abandoning their chronological news feed and going to a more Facebook-like algorithm. They wrote: The order of photos and videos in your feed will be based on the likelihood you’ll be interested in the content, your relationship with the person posting …
Do you find social media to be a big, fat time waster for your nonprofit? It may be tempting to read articles with provocative titles like Matt Collins’ recent post for The Guardian, “It’s time for charities to stop wasting money on social media”, while nodding vehemently and pumping your fists up and down. You may be thinking: “FINALLY! Finally, …
Guest post by Wauker Matthews Everyone everywhere is talking about what an incredible tool mobile fundraising can be for nonprofits. Notice how I said, “can be,” not “is”? That was 100% on purpose. Mobile fundraising can be great for your nonprofit, if you put in the time and effort it takes to market your campaigns properly. As with any tool …
According to Facebook, 150 million of the 1 billion people that use the social network are connected to a cause or nonprofit. We know why people use Facebook – to connect with other people. Facebook users also use the service to research, find, and share information that is entertaining, relevant, useful, and valuable. What a person shares is a reflection …
In order to succeed in 2016, whether it be in online fundraising, donor retention, digital marketing, or service provision, you need a plan. Establishing SMART objectives will give you that road map. Specific, measurable, actionable, realistic, and time-bound objectives will help you measure progress towards goals, and to hold you and your team accountable for each small step along the way. Is …
On my Facebook News Feed the other day, I saw a post from a friend of mine. In the post, she uploaded a photo of the wonderful thank you note that was sent to her son from the Jimmy Fund Clinic. Think about that – she received a paper thank you letter from a nonprofit, and instead of filing it away, …
Love it or hate it, the world’s most popular social network turns 12 today! Happy Birthday Facebook! This infographic from One Productions lays out the past, present, and future of Facebook. What’s in store for Facebook in the next 12 years, and beyond? Here are 3 main priorities: Artificial Intelligence: Facial-recognition technology, fully connected devices, and even more mobile apps will …