Nonprofit Nation with Rachel Clemens

How to Measure + Increase Your Marketing Effectiveness with Rachel Clemens

Julia Claire Campbell Marketing, Nonprofits, Podcast Leave a Comment

Listen to the full episode here or in your favorite podcast app! One year and over 40K downloads! 🥳 To celebrate the one-year birthday of Nonprofit Nation, I created a brand new free resource for you: The Nonprofit Social Media Content Planner. Get your copy here. Marketing effectiveness can be hard to measure, but we all face increased pressure to understand it …

The Science Behind Storytelling & Movement Building with Sheela Mahajan

The Science Behind Storytelling & Movement Building with Sheela Mahajan

Julia Claire Campbell Fundraising, Marketing, Nonprofits, Podcast, Storytelling Leave a Comment

Listen to the full episode here or in your favorite podcast app!  Today’s podcast is sponsored by Community Boost, a digital marketing agency empowering social ventures changing the world. We invite you to join The Nonprofit Marketing Summit: Fundraise To The Future for free on August 16-18th, the biggest virtual conference for nonprofit professionals!  Get your free ticket to the …

Digital Marketing Trends Nonprofits Need To Know with Cameron Ripley

Digital Marketing Trends Nonprofits Need To Know with Cameron Ripley

Julia Claire Campbell Marketing, Nonprofits, Online Fundraising, Podcast, Social Media Leave a Comment

Listen to the full episode here or in your favorite podcast app!  Today’s podcast is sponsored by Community Boost, a digital marketing agency empowering social ventures changing the world. We invite you to join The Nonprofit Marketing Summit: Fundraise To The Future for free on August 16-18th, the biggest virtual conference for nonprofit professionals!  Get your free ticket to the …

How Your Nonprofit Can Use Web Engagement Data

How Your Nonprofit Can Use Web Engagement Data

Julia Claire Campbell Marketing, Nonprofits, Websites

Guest post by Sarah Fargusson  It seems like we use the internet for everything nowadays. Shopping, connecting with friends and family members, and watching tv (or more like, binge-streaming the latest hit shows) all happen over the internet. It’s easy to see why supporters would turn to the internet to engage with your nonprofit, as well! Your nonprofit’s website is …

5 multi-channel marketing tips for your next fundraiser

5 Multi-Channel Marketing Tips for Your Next Fundraiser

Julia Claire Campbell Fundraising, Marketing, Nonprofits, Online Fundraising

You’ve probably heard that a multi-channel marketing strategy is a surefire way to improve your nonprofit’s fundraising potential. You may have even begun to experiment with a combination of direct mail, email, digital ads, and social media marketing.  While this is a significant first step, successful multi-channel marketing requires more than simply scattering your messages across multiple platforms and hoping …

How to Build a Brand for Your Nonprofit’s Volunteer Program

How to Build a Brand for Your Nonprofit’s Volunteer Program

Julia Claire Campbell Marketing, Nonprofits

Guest blog by Addison Waters, Galaxy Digital Volunteers come to your nonprofit from all different backgrounds. Perhaps they have a personal connection to your cause, are volunteering with their school or organization, or want to get more involved in the community. But all volunteers have one thing in common: they are crucial to your nonprofit’s success. Not only do they …

Instagram for Nonprofits 5 Tips to Get More Followers and Engagement

Instagram for Nonprofits: 5 Tips to Get More Followers and Engagement

Julia Claire Campbell Fundraising, Instagram, Marketing, Nonprofits, Online Fundraising, Social Media, Visual Marketing

You can also listen to this episode as a podcast here.  Instagram is a powerhouse when it comes to social media marketing and raising awareness. And with the addition of Instagram fundraising tools, such as the profile Donate button and the Instagram Donation Sticker, it’s become one to watch in terms of driving donations. According to Pew Research, 40% of …

Digital Advocacy Strategies: 5 Tips for Online Engagement

Digital Advocacy Strategies: 5 Tips for Online Engagement

Julia Claire Campbell Fundraising, Marketing, Nonprofits, Online Fundraising, Websites Leave a Comment

Guest Blog by Russ Oster Advocacy campaigns offer a new, exciting way for nonprofits to engage their donors and build an expansive community around fulfilling their mission. Advocacy has evolved over the years, and few organizations rely solely on paper flyers and door-to-door campaigns anymore. While traditional advocacy strategies still have their merits, nonprofit organizations and other advocacy groups can …

Should Your Nonprofit Offer Courses to Engage Donors?

Should Your Nonprofit Offer Online Courses to Engage Donors?

Julia Claire Campbell Fundraising, Marketing, Nonprofits, Online Fundraising, Websites Leave a Comment

Guest Blog by Asaf Darash While those outside the nonprofit sector commonly think of nonprofit revenue solely as donations and government grants, the truth is that many nonprofits earn a significant amount of their revenue from services. In fact, in 2019 it was reported that 49% of nonprofit revenue was earned through fees for services.  As nonprofit fundraising strategies change, …