Donor retention is a huge problem for the nonprofit sector, according to the Fundraising Effectiveness Project Survey Report. The Report found that overall donor and gift retention rates, over the last 10 years, have consistently been weakening – averaging below 50 percent! How can nonprofits buck this trend and keep more donors engaged? Donor thank you videos may be the …
What Nonprofits Should Know About GDPR
So much has happened this week in terms of privacy rules and regulations! If your inbox is anything like mine, it has been inundated and overflowing with businesses and organizations sending updated privacy policies, in order to comply with GDPR, which goes into effect today. In this video, I briefly cover GDPR, what it is, and the implications for nonprofit …
Nonprofit Storytelling That Takes Supporters from Passive to Passionate [WEBINAR]
Today at 1 PM ET I gave a free webinar with Network for Good, all about how to get people from passive to passionate, using nonprofit storytelling. Storytelling is a buzzword. It may seem like something that is “nice to do” in your marketing and fundraising work – but effective storytelling actually creates results for your nonprofit. In this webinar, we …
4 Simple Guidelines For Your Nonprofit Social Media Storytelling Strategy
Creating a vibrant, effective, and workable social media storytelling strategy can be daunting for many nonprofits, especially small and grassroots organizations with little to no staff capacity or tech savvy. It doesn’t have to be! To begin, take out a piece of paper or your phone and answer this question: “What do our supporters want to hear from us?” This …
How to Drive Social Media Engagement with Your Nonprofit Storytelling [WEBINAR]
I was happy to partner with DipJar on a free webinar, all about my favorite topic – social media engagement through nonprofit storytelling! In this webinar, we covered: Specific nonprofit storytelling strategies that you can employ to connect with supporters; Real-world examples from nonprofits rocking digital storytelling for social media engagement; Battle-tested tools to use to rock your digital storytelling. …
What Nonprofits Need to Know from Facebook’s F8 Developer Conference
Didn’t have time to watch the first day of Facebook’s F8 Developer Conference? I’ve got you covered. In this video, I cover the most important announcements and news that nonprofits need to know after the first day of the F8 conference. What’s new from Facebook, why is it important, and what are the implications for nonprofits? Facebook Is Taking Things …
Facebook Is Changing the Nonprofit Crowdfunding Game Again: What Nonprofits Need To Know
The efficacy of Facebook fundraising tools for nonprofit crowdfunding remains a controversial topic in nonprofit circles. Can the world’s biggest social network really be leveraged to raise significant amounts of money for causes, especially smaller organizations? All evidence points to a resounding yes. (Yes, with some caveats. Read on.) Facebook has created a suite of useful tools for nonprofits to …
Nonprofit Event Promotion: 10 Simple Ways to Get More People to Your Nonprofit Event Using Social Media
Despite (or perhaps because of) the increased use of social media and online community building tools, in-person, live nonprofit events have kept their popularity. Galas, auctions, marathons, serve-a-thons, breakfasts, you name it – nonprofit events can be a fantastic opportunity to: Bring new people into the fold, Deepen relationships with current supporters, Showcase impact first hand through donor-centered storytelling …
10 Ways to Become A Stellar Nonprofit Storyteller
I am on a mission to help nonprofits of all sizes become better communicators. This is the third part in a multi-part series on nonprofit storytelling designed to show nonprofits the most effective ways to amplify their stories using digital storytelling techniques. Click for part one and part two. Now that you understand some of the benefits of combining the …