Below you'll find a list of all posts that have been categorized as “Social Media”
The final numbers are still being calculated, but GivingTuesday 2020 is shaping up to be a huge success! GivingTuesday reports total giving increased from $1.97 billion to $2.47 billion in the United States alone, representing a 25% increase compared to GivingTuesday 2019. Read more here. And that’s on TOP of the surge of generosity represented by #GivingTuesdayNow launched by GivingTuesday earlier …
What if Instagram Stories could help your nonprofit reach its’ audience? The social media struggle, especially for nonprofits and social causes, is real. Organic reach is plummeting on Facebook. Twitter is removing millions of fake followers from users’ accounts. 300 hours of video are uploaded to YouTube every minute. Every day it seems to get harder to reach the people who care, let alone …
Social Media for Social Good Academy 2.0 is opening soon! Don’t miss out or lose your spot – get on the Early Interest List by clicking here. What’s on tap for nonprofit marketing as we enter 2021? Which digital marketing trends do nonprofits need to understand and to be aware of? After a year like no other, when we are …
What a training! Watch the replay – Patty Breech, email marketing expert, tells us how to dramatically improve our email marketing. Email is a powerful tool to raise money and build relationships, but unfortunately, many nonprofits are not using it to its full potential. Social media algorithms are always changing, and we’re finding ourselves having to pay more and more …
This article was originally posted on the GivingTuesday.org blog. There is no doubt about it – GivingTuesday is a force in the philanthropic sector. In 2019, GivingTuesday campaigns brought in over $1.9 billion online and offline in the U.S. alone. However, there are other reasons for nonprofits and social change agents to participate in this global generosity movement besides just …
GivingTuesday is fast approaching, and even if you don’t want to raise money, you can always inspire! Get my free #GivingTuesday Campaign Checklist here! In a year of unprecedented hardship and loss, storytelling connects us. Since the dawn of time, storytelling has been used as a way for humans to comfort each other, debate issues, form social alliances Great storytelling …
What a training! Watch the replay – Erica Waasdorp, the monthly giving guru, schools us on all things monthly giving. She answers the questions: How can small nonprofits set up a monthly giving program? In what ways can social media be used to promote it? What are some pitfalls to avoid? How can you get more people to buy in? …
Join me for a brand new training, How to Hire and Inspire a Social Media Intern! During the last live session of Social Media for Social Good Academy, there was a lot of discussion around work study students and social media interns. What kinds of projects should they work on? How to make the work meaningful? How to best use …
Social Media for Social Good Academy is open! Will you be one of my students? Click here to find out more. I get it! You may have to convince your boss or your Board to shell out the money for Social Media for Social Good Academy. And that is no easy feat. How do they know that it will get …