7 Steps To More Online Donations This Holiday Season

7 Steps To More Online Donations This Holiday Season

Julia Claire Campbell Nonprofits, Online Fundraising, Websites Leave a Comment

It’s year-end giving time – the most wonderful time of the year! The year-end season of giving and generosity means millions of donors are searching for places to donate, for items to purchase that make a difference and for causes in which to get involved. Where are they looking? Online. Here are some statistics for you to chew on, if …

2 examples of great nonprofit video storytelling

2 examples of great nonprofit video storytelling

Julia Claire Campbell Nonprofits, Storytelling, Video 27 Comments

Last night I attended a pretty standard nonprofit fundraising event – a fashion show at a local restaurant, complete with silent auction. The event was very well put together, but what stood out to me most were the two videos played during the introductions. The first was from Bottom Line. While longer than I normally recommenced (clocking in a 6 …

Who are the best nonprofits on Pinterest?

Who are the best nonprofits on Pinterest?

Julia Claire Campbell Nonprofits, Pinterest, Social Media 27 Comments

Today, TIME.com released their list of the 30 Best Pinners to Follow on Pinterest. Categories include Food, Design/Art, Fashion, Lifestyle, Technology and Wedding. According to TIME: “Pinterest, the three-year-old photo-sharing site, can be an overwhelming place for the uninitiated. The website acts as a virtual pinboard, encouraging users to create themed collages by “pinning” their favorite items.  A favorite of fashionistas and …

17 Tips for Getting More Pinterest Followers for your Nonprofit

17 Tips for Getting More Pinterest Followers for Your Nonprofit

Julia Claire Campbell Nonprofits, Pinterest, Social Media 35 Comments

Alexa recently reported that Pinterest is the 13th most visited website in the United States and 38th globally. As I’ve written about in previous posts, there are many ways that nonprofits can use Pinterest to raise awareness, spread information and solicit funds. But in order to be effective on Pinterest and use it to accomplish your nonprofit’s goals, you first …

New features on Pinterest you need to know about

New Features on Pinterest You Should Know About

Julia Claire Campbell Pinterest, Social Media 54 Comments

Pinterest has been busy! Reaching 70 million users and 2.5 billion monthly pageviews, Pinterest has been growing like a weed – a very popular weed that marketing professionals should not ignore. We all know why I love Pinterest, especially for nonprofits. My top 3 reasons: 1)     Pinterest is growing leaps and bounds. 2)     Pinterest is where women are, and women …

My Advice for Politicians On Instagram

Julia Claire Campbell Instagram, Social Media 13 Comments

Soon after Instagram launched in October 2010, celebrities, actors and athletes jumped on the bandwagon in full force, taking #selfies, using the cool filters and blowing up everyone’s feeds with their glamorous lifestyles. Since one could argue that Instagram is a bit more narcissistic and self-involved than the other social networks, it is puzzling why politicians and government officials have …

Facebook Graph Search 101 – What Is It and What Does It Mean For You?

Facebook’s Newest Announcement – What It Is and What It Means

Julia Claire Campbell Facebook, Social Media 2 Comments

When I was looking for a pediatric dentist, I turned to Facebook. I didn’t Google “Pediatric Dentist Beverly”. I didn’t use the business Yellow Pages (which I depressingly still get delivered to my door, in an obscene amount of plastic wrap, all of which goes directly into the recycle bin.) I turned to the network I have built on Facebook. …

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Pinning for Good: How UNICEF Uses Pinterest to Raise Awareness and Raise Funds

Julia Claire Campbell Fundraising, Nonprofits, Online Fundraising, Pinterest, Social Media 1 Comment

If you are like me, you have become hopelessly addicted to Pinterest. The uses, both personal and for business, are endless. Pin expensive, sparkly shoes and bags! Pin ideas for your Christmas party! Pin ideas for your child’s bedroom! Pin blog articles! Pin inspiring quotes! On the surface, Pinterest seems pretty shallow – an extension of our rampant consumerism. It …