5 Ways Your Nonprofit Can Raise Money Like charity:water

5 Ways Your Nonprofit Can Raise Money Like charity:water

Julia Claire Campbell Content Creation, Fundraising, Marketing, Nonprofits, Online Fundraising 7 Comments

You may have heard of the mammoth success of the nonprofit charity:water and its effectiveness in raising money online. When you hear about its amazing story, you may shake your head and say: “Sigh. There is absolutely NO way that my tiny, itty bitty, bootstrapped nonprofit can do what they do.” But you are wrong! Take the advice of the …

6 Proven Methods To Get More Social Media Shares

6 Proven Methods To Get More Social Media Shares

Julia Claire Campbell Content Creation, Marketing, Social Media 39 Comments

We all know that sharing is the gold standard of social media. Likes and comments are all well and good, but getting someone to share, to retweet, to repin, to regram – that is what exposes your content to a wider audience. Sharing is more powerful as it requires more engagement than passively, scrolling, reading or even clicking “like” on …

Free Downloadable Social Media Calendar Template

Control the Chaos with a Free Social Media Calendar Template

Julia Claire Campbell Content Creation, Social Media 58 Comments

As a nonprofit professional, you wear many hats. Between answering emails, making phone calls to supporters, editing the annual appeal letter and coordinating fundraising events, who has time to maintain more than one social media site? You do have time. I promise. The answer to managing it all lies in one word – planning! Use a Social Media Calendar to …

Nonprofit Content Creation

5 content ideas for nonprofits that think they have nothing to write/post/tweet about

Julia Claire Campbell Content Creation, Nonprofits, Social Media 1 Comment

As a marketing-savvy nonprofit professional, you know you need to create compelling content each and every day for your various online profiles – Facebook, Twitter, Google+, blog, email newsletter, etc. You don’t want to simply rehash the same information on every platform, because what fun would that be for your followers and fans? But how do you consistently find interesting …

3 simple social media tips that will make your fans and followers love you

3 simple social media tips to make your fans and followers love you

Julia Claire Campbell Content Creation, Nonprofits, Social Media 7 Comments

Does this sound like you? You dutifully post every day on two or more social media profiles for your organization. You try to follow the 80/20 rule (no more than 20% of all posts directly promoting something for your organization) but sometimes get caught up in posting boring news clippings and event listings.   You frequently post inspirational quotes, cute …

Welcome SCORE members and counselors!

Julia Claire Campbell Content Creation, Entrepreneurship, Marketing, Social Media, Strategy Leave a Comment

This morning I’m giving an exciting presentation to the local chapter of SCORE Northeastern Massachusetts! The topic is how and why a small business should develop a social media plan. SCORE helps aspiring entrepreneurs and existing business owners translate their dreams and ideas into reality through planning sessions, mentoring and counseling. They do great work, and I am happy to support …