Archive: Facebook

12 Ways to Get More Fans On Your Nonprofit Facebook Page

By far the most frequent question that I get from nonprofits is: How do we get more fans on our Facebook page? What this really means is – how do we get new people to look at our Page and enjoy it enough to click like? I often explain that ...

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Happy Birthday Dear Facebook – Facebook Turns 10!

Love it or hate it, the social network turns 10 years old today! In an open letter on his Facebook profile, Mark Zuckerberg writes: Check out this nifty infographic from marketing agency Keystone Click, detailing some of the major changes from TheFacebook.com in 2004 to Facebook as we know it today. ...

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4 Things to Tell Your Boss When They Demand More Facebook Fans

What should you tell your boss when they ask why your Facebook fans are not increasing as quickly as they would like? Let’s start with: “Shove it!” (No, no, no. Just kidding.) First things first. I have written a lot about getting more engagement on Facebook and the recent changes ...

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5 Ways Nonprofits Can Use the New Facebook Changes to Their Advantage

There have been more changes at Facebook that have serious implications for your nonprofit’s Facebook strategy. As a busy nonprofit professional, you may be getting discouraged. If you are like many Facebook Admins, your Page has seen a serious decrease in organic reach (people seeing your Page posts) since December, ...

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12 Great Pieces of Facebook Advice {Infographic}

I love giving advice, but I also love receiving it. In this great infographic from Shortstack, there are 12 succinct but helpful tips for using Facebook. They compiled 12 of the best tips from their numerous 2013 blog posts and white papers and created a beautiful infographic. Bookmark and save ...

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This is What Nonprofits Need More Than a Facebook Donate Button

This week Facebook rolled out the Donate Button for nonprofits. While a nice idea and certainly well-meaning, this new feature has only been made available to a select few national nonprofits (your nonprofit can apply here to get a button). In addition, Facebook has given us no idea when it ...

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Facebook Finally Admits That You Do Have to Pay for Ads to Reach Your Fans

Everything I’ve been preaching about success in Facebook marketing has been a lie. I’ve stuck up for Facebook repeatedly over the years, despite the frustration it has elicited from nonprofit marketers with small budgets. I disputed myths, patiently explained all the changes to the Timeline and News Feed, read countless ...

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