what-you-didnt-knowabout-visual-marketing-on-facebook

What You Don’t Know About Visual Marketing On Facebook

Julia Claire Campbell Facebook, Infographics, Social Media, Visual Marketing Leave a Comment

Guest blog by Rebecca Hill Visuals are everything on social media. They catch the eye, pique interest, and hopefully, grab the user’s attention.  On Facebook, having a great visual can mean the difference between skyrocketing engagement and crickets. Facebook posts with images see 2.3 X more engagement than those without images. To get increased engagement, you need great photos that are sized …

Is there too much fundraising on Facebook?

Is there too much fundraising on Facebook?

Julia Claire Campbell Facebook, Fundraising, Nonprofits, Online Fundraising, Social Media, Uncategorized Leave a Comment

Last night when I checked my News Feed before bed I was interrupted by a request from Facebook – take a short survey and help us make Facebook better. As a digital marketing enthusiast, I always jump at the chance to take these surveys, mostly because the questions can give great insight into what Facebook is trying to improve. Or …

6 Ways for Your Nonprofit to Quickly Get More Engagement on Facebook

6 Ways Your Nonprofit Can Quickly Get More Facebook Engagement

Julia Claire Campbell Facebook, Marketing, Nonprofits, Social Media Leave a Comment

The friendly folks at Facebook have tweaked the News Feed algorithm again, now putting an explicit priority on posts from family and friends over pages. However, as with all changes to the Facebook News Feed, I encourage you to breathe and do not panic. This is nothing new, but as with every other algorithm update, it requires some strategizing and …

You can now fundraise on Facebook for your favorite charity

You Can Now Fundraise on Facebook for Your Favorite Charity

Julia Claire Campbell Facebook, Nonprofits, Online Fundraising, Social Media 2 Comments

File under #AboutTime! Facebook recently announced a new tool designed to give individual users the power to fundraise on Facebook for their favorite verified US-based 501(c)3 nonprofits, directly within the platform! According to Facebook officials, this has always been their intended vision. They want to give their users more control in setting up and promoting individual fundraising pages for the causes …

10 Types of social media posts for every nonprofit

10 Types of Social Media Posts Every Nonprofit Should Be Sending

Julia Claire Campbell Facebook, Infographics, Nonprofits, Social Media 3 Comments

Guest blog by Adam Weinger Has your organization hashtagged something recently? Have you looked at how many Facebook posts you’re creating each week? Do you know how many Twitter followers you have? If the answers to these questions are ambiguous, vague, or nonexistent, it may be time to rethink your nonprofit’s social media strategy. That can be an intimidating sentence to …

Future of Facebook - Facebook at 12 Years Old

Facebook Turns 12 – What’s In Store for the World’s Most Popular Social Media Network

Julia Claire Campbell Facebook, Infographics, Social Media Leave a Comment

Love it or hate it, the world’s most popular social network turns 12 today! Happy Birthday Facebook! This infographic from One Productions lays out the past, present, and future of Facebook. What’s in store for Facebook in the next 12 years, and beyond? Here are 3 main priorities: Artificial Intelligence: Facial-recognition technology, fully connected devices, and even more mobile apps will …

5 Things I Bet You Didn’t Know About Facebook

5 Things I Bet You Didn’t Know About Facebook

Julia Claire Campbell Facebook, Social Media Leave a Comment

We all know how popular Facebook continues to be, among all age groups and income levels. Pew Internet reported in January of this year that for the first time, more than half of all online adults 65 and older (56%) use Facebook. This represents 31% of all seniors. In order to be successful on Facebook, you know that you need …