Get more out of your efforts in online fundraising, digital marketing and social media.
Did you get an email from Facebook letting you know that the call-to-action button on your nonprofit Facebook Page is going to be changed and/or eliminated? Several of my clients and colleagues received this email and asked me what it means. It means that Facebook is removing the ability for nonprofit Pages to use their “Donate” buttons to link to …
The winds of change are blowing hard at Facebook, and the potential implications for nonprofit digital marketers are huge. To put it lightly… Facebook has been battling some significant negative press coverage lately. Not only in terms of gigantic and widespread breaches of data privacy, but also devastating breaches of trust. When Chris Cox announced his resignation from Facebook after …
Another Nonprofit Technology Conference has come and gone, and WOW did the week FLY by!!! This year’s conference was in Portland, OR – one of my new favorite cities! Unfortunately I didn’t get to see much in terms of sight-seeing, but I loved what I did experience. At this year’s NTC I really outdid myself, presenting four times – two …
Lately I’ve been seeing a lot of articles, written by my fundraising heroes, that are a little bit grouchy on the subject of social media fundraising. I’m here to give you my side of the social media fundraising argument – because I know that it works. You may be saying, “Oh, sure, Julia, you have to stick up for social media. …
My webinar with Nonprofit Tech for Good went so well I wanted to share the slides with you! How to Use Social Media to Raise Money Online from Julia Campbell For a step-by-step guide on setting up and using Facebook’s fundraising tools to drive donations for your nonprofit, sign up for my newest webinar! Description of the webinar: Packed with …
Welcome to the seventh episode of Nonprofit Social Media Nerds, where we discuss and demo social media tools, tech, tips, and tricks. (Most) Fridays at noon we will come to you live and discuss a topic designed to help you use your limited time and resources for social media more effectively and efficiently. My fellow Nonprofit Social Media Nerd is certified …
UPDATE: Facebook rolled out the Instagram Donation Sticker at their F8 Developer Conference. A donate button on Instagram – could it be true? At the Facebook Community Summit last week, Facebook announced that later this year they are going to bring donation stickers to Instagram. This is a direct result of their huge success with their Charitable Giving tools, which, …
Social media continues to perplex, overwhelm, and frustrate many a nonprofit marketer. Does this sound familiar? You are discouraged by your lack of “results” and “ROI” – and your supervisor is also. You post promotions on social media, fairly consistently, but no one engages. You feel like social media is a total waste of time – you’ve got emails to …
Why should you consider building your nonprofit Instagram strategy? Instagram is growing rapidly, with one-third of online adults reporting that they use Instagram! They have nearly 1 billion monthly active users. Instagram images get an average of 23% more engagement than their Facebook counterparts. Brands see engagement rates 10x higher on Instagram than they do on Facebook. With hundreds of …