How to use the new Facebook Timeline to spring clean your page

Julia Claire Campbell Facebook, Social Media 1 Comment

The countdown to March 30 is on – only a handful of days left! March 30 is, of course, the day that Facebook will roll out the Timeline layout for all business and nonprofit pages, whether they are ready or not. When I first heard about this mandate, I immediately got defensive. “What about all the time-stretched and overwhelmed small businesses and …

6 fun ways nonprofits can use word clouds

Julia Claire Campbell Nonprofits, Social Media 5 Comments

Never heard of “word clouds”? According to Tagxedo, word clouds are “words individually sized appropriately to highlight the frequencies of occurrence within the body of text.” Why use word clouds? Simple. They are fun. They look cool. And in a world where no one reads, it’s all about the visual! Thanks to easy-to-use sites like Tagxedo and Wordle, absolutely anyone can …

Why I decided to stop blogging

Julia Claire Campbell Blogging, Social Media 8 Comments

This post is about my decision to stop blogging… every day. (Not completely. Got ya!) On March 8, I attended a fantastic seminar at The Enterprise Center at Salem State University called “How To Build A Better Blog”. The presenter was Jennifer Powell from The Excellent Writers Group. During the two hours session, I took copious notes. Powell discussed how …

Sorry, Rush – Just another example of the power of social media

Julia Claire Campbell Facebook, Social Media, Twitter Leave a Comment

The power of public opinion is an astounding thing, and it’s something I never get tired of reading about – especially when it works hand in hand with social media. It all started last week with the comment heard round the ‘Net. Political radio host and notorious blowhard Rush Limbaugh attacked a Georgetown University law student, calling her a “slut” …

Explore the unknown in social media

Julia Claire Campbell Social Media 1 Comment

To begin our week, I am giving you, my dear reader, an assignment. Your Social Media assignment for today, should you choose to accept it: Explore a social networking site that you are not currently using.   Maybe it’s Google+, maybe it’s Twitter, Pinterest, or even Facebook. Step 1: Type in the address or Google it if you are not …

How to create a kick-ass Facebook Cover photo

Julia Claire Campbell Facebook, Social Media 4 Comments

Facebook launched the Timeline layout for profiles in December, with the promise that the Timeline format will eventually be mandatory for Profiles across the board. Upon hearing this announcement, some people cried, some people screamed, but many individuals took advantage of the new Facebook “real estate” to get pretty darn creative. Here are three of my favorite individual Profile Cover …