Below you'll find a list of all posts that have been categorized as “Fundraising”
A recent report released Facebook showcases the impact of their nonprofit fundraising tools last year on Giving Tuesday, and the results are encouraging. If you have never heard of Giving Tuesday, it’s an international day of giving – on the calendar the Tuesday after we have a day of thanks (Thanksgiving) – and then two days of rampant consumerism and …
GivingTuesday is arguably the biggest international social media fundraising event for nonprofits and charities. Occurring after the Thanksgiving, Black Friday, and Cyber Monday shopping blitzes each year, GivingTuesday was created as a day to give back. GivingTuesday 2019 stats GivingTuesday gifts: +4 million Total amount donated: $511 million Whole Whale prediction: $502 million Compared to 2018: +$131 million ~ 28% In …
Do you want to raise more money and connect with more supporters this #GivingTuesday? You’re in luck! Today on Facebook Live I talked with special guest all about what goes into planning and executing a successful Giving Tuesday campaign at your nonprofit. Josh Hirsch is the Director of Mission and Communication for Susan G. Komen South Florida, and he is …
Charlotte and Dave Willner started a Facebook fundraiser on June 16, titled “Reunite an immigrant parent with their child,” after they saw a viral photo of a 2-year-old Honduran girl looking up and crying as her mother was searched by a Border Patrol agent in southern Texas. They aimed to raise $1,500. As of June 24, more than 400,000 donors have …
Yesterday I presented at the Liberty Bank Foundation Go Boldly nonprofit conference. The conference theme was focused on the sustainability and growth of the sector – ways that nonprofits can change and adapt in order to thrive in the future. My workshop topic was How Nonprofits Can Engage Millennial Donors and Volunteers. Millennials, NextGen, Gen Y – while they are …
Why are nonprofits so terrible at donor retention? Donor attrition continues at a startling rate. Some nonprofits are losing as many as 90% of their first-time donors on an annual basis! The average across all types of donors isn’t much better, with about 59% of annual givers dropping off the radar each year. Real talk for a second. How …
Donor retention is a huge problem for the nonprofit sector, according to the Fundraising Effectiveness Project Survey Report. The Report found that overall donor and gift retention rates, over the last 10 years, have consistently been weakening – averaging below 50 percent! How can nonprofits buck this trend and keep more donors engaged? Donor thank you videos may be the …
The efficacy of Facebook fundraising tools for nonprofit crowdfunding remains a controversial topic in nonprofit circles. Can the world’s biggest social network really be leveraged to raise significant amounts of money for causes, especially smaller organizations? All evidence points to a resounding yes. (Yes, with some caveats. Read on.) Facebook has created a suite of useful tools for nonprofits to …
No matter what time of year, it’s always the perfect time to show your donors some love. If you wait until year-end when thanking donors, or right before you are asking for another gift, it may be too late. The numbers on donor attrition are abysmal – currently, new donor retention is at 17.6%, the worst it’s been in 5 …