Chris Barlow is the Director of Beeline, has been in marketing and sales for 14 years, and masterfully puts his two youngest down for a nap every day. He expected to work in a cause-focused career when he grew up, but was surprised to discover his passion for business. Five years ago, he came full-circle and has been happily serving …
How to Plan Your 2021 Social Media Marketing Calendar
Social Media for Social Good Academy is open! Will you be one of my students? Click here to find out more. The COVID-19 pandemic, the election, and racial justice protests of 2020 have upended the entire nonprofit landscape. It is no longer business as usual for nonprofit fundraisers. With all the noise on social media as well as serious legal …
[FREE MASTERCLASS] 3 Must-Have Elements of Social Media Content that Converts
How to start building a thriving social media community for your nonprofit right now – WITHOUT a big team, lots of tech overwhelm, or getting stuck on the question “What do I do next?” It can’t be denied that the COVID-19 pandemic and resulting shutdowns changed how, why, and how much people go online. This increase in digital programming and …
How To Fine Tune Your Email Marketing For Gen Z
Social Media for Social Good Academy is opening soon! Don’t miss out or lose your spot – get on the Early Interest List by clicking here. This post is a guest blog by Elise T. Ingram of HireWriters Generation Z is the largest and most ethnically diverse generation in the world, and 95% of them say email is an essential …
3 Must-Have Elements of Social Media Content that Converts
Social Media for Social Good Academy is opening soon! Don’t miss out or lose your spot – get on the Early Interest List by clicking here. It’s 2021, and the debate raging over whether or not nonprofits should use social media still persists. The proof is in the pudding. According to the 2020 Global Trends in Giving Report, 25% of …
10 Nonprofit Digital Marketing Resolutions for 2021
Social Media for Social Good Academy is opening soon! Don’t miss out or lose your spot – get on the Early Interest List by clicking here. As we bid a not-so-fond farewell to the past year, I hope that you were able to spend some time in the past few days to rest and rejuvenate. Our work – nonprofit digital …
3 Simple Ways to Get Started with Nonprofit Video Marketing
What a fabulous mini-training! Watch the replay – Mary Knox Miller, video storyteller extraordinaire, tells us how to get started with nonprofit video marketing. You know about the power of video. You are looking for ways to raise your organization’s profile, but you may be anxious about the best way to visually convey your stories and your impact. Even though you …
#GivingTuesday 2020 – 6 Things to Focus On Besides the Facebook Match
When Facebook announced what it was doing this year for GivingTuesday December 1, nonprofits everywhere went into a frenzy. Just as it did last year, the company will match $7 million in qualifying donations made on its website or app starting on Tuesday, December 1, at 8 am Eastern Time. Due to complaints about the match being gone within seconds …
Instagram Stories: How To Start Using Them For Your Nonprofit
What if Instagram Stories could help your nonprofit reach its’ audience? The social media struggle, especially for nonprofits and social causes, is real. Organic reach is plummeting on Facebook. Twitter is removing millions of fake followers from users’ accounts. 300 hours of video are uploaded to YouTube every minute. Every day it seems to get harder to reach the people who care, let alone …