I recently gave an hour-long presentation to business owners and coaches regarding social media marketing, creating content, SEO, and the like. The questions I received at the end were very specific – how do I market myself if I’m a CPA, how much time should I spend on social media if I am a landscaper, etc. One question, however, stuck with me, …
How Much Was Raised On Giving Tuesday?
The numbers for 2015’s #GivingTuesday are in, and they are astounding! **$116.7 million dollars raised through over 1 million gifts **The mean gift size was over $100! **Social media mentions of the hashtag #GivingTuesday were at least 1.3 million. **71 countries across the globe participated. And the numbers and data keep coming in! To get your nonprofit counted, please fill out …
How Digital and Social Media Tools Have Transformed Nonprofits [Infographic]
Social media is not a fad, nor is it a trend – it is a way of life. Digital and social media tools have completely revolutionized the ways in which people communicate with each other, as well as the ways that we consume and share information. Love them or hate them, they are here to stay – and their influence …
2 Essential Mobile Apps Your Nonprofit Should Be Using
Millennials – that elusive group of donors over which every nonprofit salivates – have identified that they prefer giving more frequent, smaller gifts. They want to see the direct impact that their money is having on the social causes they care about. And they want to share the good work with their social networks and get even more people on …
Take Action Against Inequality – Support the Online Campaign #GlobalGoals
When I lived in Senegal, West Africa for two years serving with the Peace Corps, I spent a lot of time thinking about how lucky I am to be a white woman born in the United States. The women in my village would gently laugh at the way I could barely do any of the chores they had done since …
How to Build a Fundraising Tribe for #GivingTuesday
Guest blog by Candace Cody At any given time, there’s a slew of worthy causes that donors can support. But, never is this more true than during a time like #GivingTuesday. Not familiar with #GivingTuesday? Well, it occurs on the Tuesday after the U.S. Thanksgiving holiday, and is a way to inspire people to focus on a spirit of giving following the crazy …
How To Start Using Twitter for Marketing and Connection
With 316 million monthly active users (34% of which log in multiple times per day), Twitter is a marketing powerhouse for businesses large and small. But where and how to start using Twitter? If the words “retweet,” “trending topic,” “hashtag,” “@mention” sound like a foreign language, then this presentation for you. In it, I walk you through how to get …
Learn social media and digital marketing from nonprofit experts
I hope that you are in the Boston area on October 19th, because you do not want to miss the Boston Social Media for Nonprofits Conference! Grab your coffee and don’t be late, because yours truly is presenting at 10 AM! Topic: 11 Steps to a Successful Nonprofit Social Media Strategy. Description: Creating a strategy for using social media is no longer …
Engaging Your Nonprofit Community Through Storytelling & Social Media
Here are the slides from my presentation this morning to the People’s United Nonprofit Consortium on the topic of nonprofit storytelling and social media. Enjoy! Engaging Your Nonprofit Community Through Storytelling & Social Media from Julia Campbell – J Campbell Social Marketing