5 Ways to Tackle Your Nonprofit’s Fear of Social Media

Julia Claire CampbellNonprofits, Privacy, Social Media, Strategy

Starting a social media campaign can be a scary proposition for most nonprofits. Horror stories abound – staff members going “rogue” and posting inappropriate Facebook photos, volunteers tweeting too much information, negative comments being left in LinkedIn Groups. With all the fear mongering and bad news being reported on the incorrect use of social media and online tools, it is …

Social Throwdown: Social Media Tips In A Hurry [PRESENTATION]

Julia Claire CampbellMarketing, ROI, Social Media, Speaking, Strategy

Welcome North By North Shore participants! Here is a copy of this morning’s presentation, and some helpful resources for you as you dive into the social media pool. Don’t hesitate to contact me with questions or advice! Social Media Tips – Social Throwdown – presentation to North By North Shore Articles: 9 Ways to Measure Your Brand’s Social Media Health …

How Nonprofits Can Harness the Power of Social Media [PRESENTATION]

Julia Claire CampbellMarketing, Nonprofits, ROI, Social Media, Speaking, Strategy

Welcome members of the People’s United Bank Nonprofit Consortium! Here is a copy of this morning’s presentation, and some helpful resources for you as you dive into the social media pool. Don’t hesitate to contact me with questions or advice! Articles: 22 High-Impact, Low Cost Social Media Opportunities for Nonprofits Nonprofits and Social Media: Discovery, Cultivation, Solicitation and Stewardship Nonprofits …

6 Brand New Facebook Page Changes You May Have Missed

Julia Claire CampbellFacebook, Marketing, Nonprofits, Social Media

Facebook has certainly been busy these last few weeks! Along with the much-maligned IPO (did you buy it?) and Zuckerberg’s marriage, the indomitable social media company quietly rolled out several important changes to Facebook Pages. If you blinked, you may have missed them. But hey, that’s what I’m here for! Let’s get started. 6 Important Facebook Page Changes You May …

It’s not all about the Likes.

Julia Claire CampbellSocial Media, Strategy

How can we get more Likes, Followers, Fans, Connections, Circles? Lately it seems that is all anyone cares about. Get those numbers up! “If we get 1500 Twitter followers/500 Facebook fans/674 LinkedIn connections, things will be better! THEN we can rest easy!” Numbers People are consumed by the “numbers game” on social media and ignore all else. I understand why …