Why you should actively fundraise in January

Why you should actively fundraise in January

Julia Claire CampbellFundraising, Nonprofits

Yes, I know – if you are a fundraiser, you are most certainly burned out by the first of the year. You may have been planning on coasting through January, letting the (hopefully) successful fundraising strategies of 2012 hold you up until at least February. It might seem counter-intuitive to ask for donations after the busy holiday season and end-of-the-year …

How To Encourage The Spirit of Giving In Young Children?

How To Encourage The Spirit of Giving In Young Children?

Julia Claire CampbellNonprofits

As a parent who works with many nonprofit organizations, both as a consultant and as a volunteer, I often wonder how to communicate what I do to my young daughter. Some mothers are doctors, teachers, stay-at-home moms, retailers, police. How to explain what I do to a three-year-old when often the adults I encounter don’t get it? Teaching my daughter …

13 Nonprofit Social Media New Year’s Resolutions for 2013

13 Nonprofit Social Media New Year’s Resolutions for 2013

Julia Claire CampbellNonprofits, Social Media

The end of the year is a time for reflection, for relaxation and for introspection. In the fast-paced, minute-to-minute, rapidly-changing world of social media, taking the time to see the bigger picture becomes especially important. Nonprofit professionals should take a moment to take stock of their social media marketing efforts in 2012 and ask themselves the following questions: How did …

Giving Tuesday

Nonprofits, social media and fundraising: #GivingTuesday is a few of my favorite things

Julia Claire CampbellFundraising, Nonprofits, Online Fundraising, Social Media

I know you’ve heard of Black Friday and Cyber Monday. To most, these are revered celebrations of online consumerism and the chance to stomp on strangers for the lowest priced television. In response to this, but also as a great idea in and of itself, #GivingTuesday has been embraced by the nonprofit and philanthropic world as an alternative to the …

Groupon Movember 2012

How Groupon and LivingSocial are raising millions for charity using social media

Julia Claire CampbellNonprofits, Online Fundraising, Social Media

Daily Deal sites have been getting slammed in the press, in the stock market and from businesses who claim they are destroying certain industries. The pros of using a Daily Deal site to grow your business, attract new customers and create social media buzz are many. But the cons are numerous as well. What if Daily Deal sites could be used for good – to collect donations …

It's All About The Images, Baby

It’s All About The Images, Baby – Pinterest and Instagram for Nonprofits

Julia Claire CampbellNonprofits, Pinterest

I decided today that I want to focus more of my time helping nonprofits understand, embrace and harness the power of images. The idea of visual storytelling is certainly nothing new or ground-breaking. Leaders in the nonprofit and social media field have been writing about it for years. It seems to me an indisputable fact – the nonprofit organizations that …

veruca salt

Pinning for Good: How UNICEF Uses Pinterest to Raise Awareness and Raise Funds

Julia Claire CampbellFundraising, Nonprofits, Online Fundraising, Pinterest, Social Media

If you are like me, you have become hopelessly addicted to Pinterest. The uses, both personal and for business, are endless. Pin expensive, sparkly shoes and bags! Pin ideas for your Christmas party! Pin ideas for your child’s bedroom! Pin blog articles! Pin inspiring quotes! On the surface, Pinterest seems pretty shallow – an extension of our rampant consumerism. It …

How to Find and Engage Your Biggest Online Supporters – Part 3 of 3

How to Find and Engage Your Biggest Online Supporters – Part 3 of 3

Julia Claire CampbellNonprofits, Online Fundraising

Did you miss the first 2 posts in this series? Click to read Part 1 and Part 2. In the past two weeks, I’ve blogged about ways that you and your organization can find your biggest online supporters, as well as ways that you can engage them to spread the word about your cause. Today I will discuss the last, but most important, step in building relationships …