In September of 2021, OneCause conducted a survey to better understand how event and online fundraising has evolved this past year, and how nonprofits are preparing for a post-pandemic future. This report looks at some of the year’s biggest challenges, where nonprofits are finding success, and the outlook for 2022. Results are based on an online survey of 1,954 nonprofit …
6 Tips to Create Better Nonprofit Instagram Stories – According to Instagram
Instagram Stories are taking the social media world by storm, and nonprofits are jumping on board! Nonprofits like DoSomething.org, TWLOHA, Best Buddies, and more are providing insight into their work and build community with their followers through their daily and weekly Stories. There is no doubt that people LOVE Instagram Stories – they are viewed by 500 million people very …
9 Social Media Trends That Will Shape Marketing In 2018
What’s on tap in digital marketing for 2018? Which social media trends do nonprofits need to understand and be aware of? In this infographic, Filmora lays out 9 of the top social media trends. Highlights: ** Video will comprise 80% of global internet traffic by 2020. It’s not too late – 2018 is the perfect time to get your nonprofit on board …
8 Tips for a Profitable Nonprofit #GivingTuesday Campaign
Hard to believe but #GivingTuesday is only a little over one month away! Is this powerhouse giving day right for your nonprofit? Participation numbers and dollars raised skyrocketed last year, and are sure to increase even more in 2017. Time is running out, but the good news is, if you plan well and if you plan strategically, it’s not too …
8 Ways to Use Live-Streaming Video to Share Stories as They Happen
So what is “live-streaming video”? Live-streaming means filming a video as it happens and broadcasting it via social media. This may sound terrifying to the uninitiated but take note: Live-streaming video is the most popular form of video content on the web today. With nonprofits across the sector continually being accused of shying away from the spotlight and spending all …
Choosing the Right Nonprofit Logo [Infographic]
When my daughter turned 2, I first understood the sheer power of logos and branding. We were driving in the car, and we passed one of many Dunkin’ Donuts in my town – I live north of Boston, and Dunkin’ Donuts are like oxygen around here. As we drove past, my daughter pointed her tiny hand at the sign and …
How to Get People to Raise Money for Your Nonprofit Using Facebook
In last week’s post, 3 Facebook Features Designed to Help You Fundraise, I highlighted just three of the Facebook features that are making social media fundraising a little bit easier for your nonprofit. These features are: 1) Donations option in personal status updates, 2) Fundraisers on Facebook, 3) The Donate button for your nonprofit Facebook Page. To read more, be sure …
7 Questions You Must Answer to Get the Right Kind of Facebook Fans
Love it or hate it, Facebook reigns supreme over the social media landscape. Pew Internet reported that nearly eight-in-ten online Americans (79%) now use Facebook. The key to getting your message out on Facebook is having a fully engaged audience of fans that are willing to like, comment, share, and click on your posts. As we all know (and frequently lament), …
What You Don’t Know About Visual Marketing On Facebook
Guest blog by Rebecca Hill Visuals are everything on social media. They catch the eye, pique interest, and hopefully, grab the user’s attention. On Facebook, having a great visual can mean the difference between skyrocketing engagement and crickets. Facebook posts with images see 2.3 X more engagement than those without images. To get increased engagement, you need great photos that are sized …