10 Ways Nonprofits Can Use LinkedIn Groups

10 Ways Nonprofits Can Use LinkedIn Groups

Julia Claire Campbell LinkedIn, Nonprofits, Social Media 44 Comments

LinkedIn is vastly underutilized by nonprofits, and I am not sure why. LinkedIn is different. The network cuts across all demographics and is the social media common denominator for a lot of people anxious about other social networking sites. In my experience, people that may be hesitant about Facebook and terrified of Twitter have almost certainly set up a profile …

5 Ways Facebook Graph Search Will Help Nonprofits

5 Ways Facebook Graph Search Will Help Nonprofits

Julia Claire Campbell Facebook, Nonprofits, Social Media 57 Comments

Last Monday Facebook rolled out its newest tool, Graph Search, to the hundreds of millions of U.S. users and others who use the “American English” version. (Other languages and demographics are going to follow quickly.) Why would Facebook make yet another change, some ask? The answer is simple. Facebook Graph Search is critical to its continuing relevance and success. It …

5 New Facebook Features Your Nonprofit Needs to Know About

5 New Facebook Features Your Nonprofit Needs to Know About

Julia Claire Campbell Facebook, Nonprofits, Social Media 47 Comments

The landscape of social media changes so rapidly, it’s hard to keep up. Social media giant Facebook has unveiled a slew of changes in recent weeks. In order to maximize engagement on your Facebook page and use it to the best of your ability, it is important to stay on top of the changes. Here are 5 new features of …

Healing with the Best of Human Nature Through Social Media (PODCAST)

Healing with the Best of Human Nature Through Social Media (PODCAST)

Julia Claire Campbell Marketing, Nonprofits, Social Media, Speaking 28 Comments

Today I was thrilled to be interviewed on the Uncommon Giving radio show on BlogTalkRadio, and I wanted to share the link with you if you missed it – click here or listen below. Listen to internet radio with Uncommon Giving on BlogTalkRadio Topics covered include: Using social good to heal from tragedy, including the Sandy Hook shootings and the Boston Marathon …

Nonprofits Should Stop Being Scared of Negative Feedback On Social Media

Why You Should Stop Being Scared of Negative Feedback On Social Media

Julia Claire Campbell Nonprofits, Social Media, Strategy 39 Comments

When I speak with nonprofits about their biggest fear in using social media, most say to me that they are scared of negative feedback. Many nonprofits seem to think that all the wack jobs, former staff members and disgruntled clients will come out of the woodwork and vent on their Facebook Walls, tweet bad things about them and write nasty …

Using Social Media for Social Good (Infographic)

Multichannel Strategies for Nonprofits [Webinar]

Julia Claire Campbell Nonprofits, Online Fundraising, Social Media 11 Comments

Have you signed up for today’s webinar? It’s hosted by NPO Connect, and I will be discussing ways to use all the communication channels available to nonprofits in a comprehensive and cohesive way. Sign up here! Description: Social and Web 2.0 technologies have changed not just how we market and promote our programs and services, but also how we manage and …

9 Tips for Managing Social Media Burnout

9 Tips for Managing Social Media Burnout by Heather Mansfield

Julia Claire Campbell Best of the Interwebs, Nonprofits, Social Media 42 Comments

Talk about burnout… I didn’t even have time to write a great blog post for today! So, to announce my vacation next week (YES!!!) I thought I would share with you one of my all-time favorite posts by the incredible Heather Mansfield of Nonprofit Tech 2.0: A Social Media Guide for Nonprofits. You should subscribe to her email newsletters and …

6 Characteristics of Awesome Nonprofit Pins

Julia Claire Campbell Nonprofits, Pinterest, Social Media 31 Comments

If your nonprofit doesn’t know about Pinterest, it’s about time it caught up. In terms of adult U.S. Internet users, Pinterest has almost caught up with Twitter! Nonprofits are actively using Pinterest to connect with new donors, raise money and accomplish their missions. There are several characteristics that separate awesome nonprofit pins from the mediocre. Awesome nonprofit pins: Are visually …

Does My Nonprofit Really Have To Be On Pinterest, Facebook, Twitter, YouTube, Google+, LinkedIn, Tumblr

Does My Nonprofit Really Have To Be On Pinterest, Facebook, Twitter, YouTube, Google+, LinkedIn, Instagram, Tumblr?!

Julia Claire Campbell Nonprofits, Social Media 28 Comments

I often field this question in my discussions with nonprofits. “Julia,” they ask. “You are always writing about new social networking tools. Does my nonprofit really need to be active on so many different sites?” Usually, in the middle of asking the question the color drains from their face and they become noticeably agitated and anxious. Nonprofit professionals are always suspicious of …