Is there too much fundraising on Facebook?

Is there too much fundraising on Facebook?

Julia Claire Campbell Facebook, Fundraising, Nonprofits, Online Fundraising, Social Media, Uncategorized Leave a Comment

Last night when I checked my News Feed before bed I was interrupted by a request from Facebook – take a short survey and help us make Facebook better. As a digital marketing enthusiast, I always jump at the chance to take these surveys, mostly because the questions can give great insight into what Facebook is trying to improve. Or …

6 Ways for Your Nonprofit to Quickly Get More Engagement on Facebook

6 Ways Your Nonprofit Can Quickly Get More Facebook Engagement

Julia Claire Campbell Facebook, Marketing, Nonprofits, Social Media Leave a Comment

The friendly folks at Facebook have tweaked the News Feed algorithm again, now putting an explicit priority on posts from family and friends over pages. However, as with all changes to the Facebook News Feed, I encourage you to breathe and do not panic. This is nothing new, but as with every other algorithm update, it requires some strategizing and …

You can now fundraise on Facebook for your favorite charity

You Can Now Fundraise on Facebook for Your Favorite Charity

Julia Claire Campbell Facebook, Nonprofits, Online Fundraising, Social Media 2 Comments

File under #AboutTime! Facebook recently announced a new tool designed to give individual users the power to fundraise on Facebook for their favorite verified US-based 501(c)3 nonprofits, directly within the platform! According to Facebook officials, this has always been their intended vision. They want to give their users more control in setting up and promoting individual fundraising pages for the causes …

10 Types of social media posts for every nonprofit

10 Types of Social Media Posts Every Nonprofit Should Be Sending

Julia Claire Campbell Facebook, Infographics, Nonprofits, Social Media 3 Comments

Guest blog by Adam Weinger Has your organization hashtagged something recently? Have you looked at how many Facebook posts you’re creating each week? Do you know how many Twitter followers you have? If the answers to these questions are ambiguous, vague, or nonexistent, it may be time to rethink your nonprofit’s social media strategy. That can be an intimidating sentence to …

Future of Facebook - Facebook at 12 Years Old

Facebook Turns 12 – What’s In Store for the World’s Most Popular Social Media Network

Julia Claire Campbell Facebook, Infographics, Social Media Leave a Comment

Love it or hate it, the world’s most popular social network turns 12 today! Happy Birthday Facebook! This infographic from One Productions lays out the past, present, and future of Facebook. What’s in store for Facebook in the next 12 years, and beyond? Here are 3 main priorities: Artificial Intelligence: Facial-recognition technology, fully connected devices, and even more mobile apps will …

5 Things I Bet You Didn’t Know About Facebook

Julia Claire Campbell Facebook, Social Media Leave a Comment

We all know how popular Facebook continues to be, among all age groups and income levels. Pew Internet reported in January of this year that for the first time, more than half of all online adults 65 and older (56%) use Facebook. This represents 31% of all seniors. In order to be successful on Facebook, you know that you need …

Organic Reach on Facebook Is Down Infographic

Facebook in 2015 – What Nonprofits Need to Know

Julia Claire Campbell Facebook, Infographics, Nonprofits, Social Media 35 Comments

Love it or hate it, Facebook continues to be an important tool in a nonprofit’s marketing and fundraising kit. On their Q3 earnings call, Facebook released the following mind-blowing statistics: 1.35 billion people log into Facebook each month 864 million daily active users 64% of monthly active users log on every day 1 billion video views each day in September …

How Nonprofits Continue to Get Facebook Marketing All Wrong

How Nonprofits Continue To Get Facebook Marketing All Wrong

Julia Claire Campbell #FAIL, Facebook, Marketing, Nonprofits, Social Media 18 Comments

In my conversations with nonprofits using social media, I always ask them one question first – What do they want to get out of using Facebook?   I always single out Facebook first because it is alternately so loved and so hated, and the mere mention of it always elicits spirited discussion.  Facebook is also very different than other platforms …

How To Build Raving Fans, A Huge Email List & Facebook Ads That Really Work: Lessons from #AOC2014

How To Build Raving Fans, A Huge Email List & Facebook Ads That Work: Lessons from #AOC2014

Julia Claire Campbell Entrepreneurship, Events, Facebook, Marketing, Mobile, Pinterest, Social Media, Video Leave a Comment

The 2014 Agents of Change Conference was packed with insightful, useful information that I cannot wait to fully digest and use! The speakers all know their stuff and walk the social media walk. It was a pleasure to watch them speak and learn from their experiences. If you couldn’t be there, I do pity you. There are still digital passes …