Below you'll find a list of all posts that have been categorized as “Social Media”
Frustrated with all the changes coming to the Facebook News Feed? It may be time to consider getting on Instagram! Instagram (despite being owned by Facebook) continues to grow in popularity, and is an increasingly effective way to share more of your impact and your work with an engaged audience. Recent Instagram statistics that nonprofits should consider: Instagram has over …
Facebook just announced another sweeping change to the News Feed. As many nonprofits know, organic (unpaid) reach and post engagement from Pages has gone down in recent months, with fewer and fewer people seeing Page posts. I’ve written a lot about this topic, and ways to fight the Facebook algorithm and get in front of more of your supporters on …
Nonprofits small and large dived into social media last year, and some found huge success – but many did not get the results that they expected. I hear these social media laments all the time from nonprofits: “Social media algorithms have killed our engagement this year.” “It’s so hard to cut through the noise and clutter on Facebook.” “Do you …
2017 was a difficult year for many nonprofits. Upcoming changes to the tax code, a very uncertain and unhinged political climate, a strain on financial resources, competition for attention and donations… you name it. These are just a few of the topical issues faced by organizations of all sizes. I polled several very different nonprofits about their biggest digital …
Did you struggle with posting consistently this past year to all of your social media channels? Did you find it challenging to create and share content that garnered engagement and elicited a response? A frequent challenge that I heard from nonprofits this past year was not being able to create and/or curate enough content to post on social media. …
The results are in – this year was the biggest Giving Tuesday yet! According to the Giving Tuesday Facebook Page, Giving Tuesday 2017: **$274 million raised online **2.4 million gifts **$110.98 mean gift size **Over 1 million social mentions and 21.7 billion impressions **Participants in over 150 countries around the world **100+ community coalitions Here are the numbers in nifty, …
What’s on tap in digital marketing for 2018? Which social media trends do nonprofits need to understand and be aware of? In this infographic, Filmora lays out 9 of the top social media trends. Highlights: ** Video will comprise 80% of global internet traffic by 2020. It’s not too late – 2018 is the perfect time to get your nonprofit on board …
Giving Tuesday is fast-approaching! Love it or hate it, the truth is that this wildly popular international day of giving and giving back will most certainly generate record amounts of press coverage, website clicks, and donations to charities small and large. Not sure if you should carry out a campaign this year? Before you launch a #GivingTuesday campaign, be sure to …
Donor attrition continues at a startling rate. Some nonprofits are losing as many as 90% of their first-time donors on an annual basis! The average across all types of donors isn’t much better, with about 59% of annual givers dropping off the radar each year. Let’s discuss why this may be happening, and what we can do better. Join …